In the past, most people flying from Orlando to Brazil, or most other country in South America for that matter, had to first catch a connecting flight to Miami. Therefore, the recent announcement by Brazil’s top airline, TAM, was a welcome one. The airline will provide a direct flight from Orlando to Sao Paulo. Given major airlines’ current aversion to adding new flights, this is big news, especially for Orlando.
As I wrote above, many area residents have to go to Miami, a hub for American Airlines, before continuing to their international destination. Though the TAM Orlando-Sao Paulo route seems trivial when compared to the numerous flights heading abroad from Miami, it’s always nice to see a mid-sized city sticking it to a big city hub that is controlled by a major airline. Perhaps more foreign airlines will begin looking to mid-sized cities to boost their business.
TAM was drawn to Orlando after it found the city to have ample demand, a willing airport and a complete lack of competition. So next time you are in Orlando, sweating away your holiday in a theme park, just remember, Sao Paulo is only a flight away.