Wear a bathing suit, get a free lift ticket at the Canyons ski resort

The Canyons ski resort, located not far from Park City, Utah, opens another portion of their multi-million dollar renovation project today when they unveil their new Ski Beach gathering area, complete with deck chairs and lifeguard stands. To commemorate the opening, they’re also offering free lift tickets to anyone who shows up to the event wearing their bathing suit.

Over the past few months, The Canyons has been slowly rolling out a number of new enhancements for their guests, including launching the first heated ski lift in the U.S. back in December. Other enhancements have included 300 more acres of skiable terrain, improved snowmaking capabilities, and a new direct-connect gondola to speed skiers along their way more quickly.

Ski Beach is yet another one of these enhancements that has been designed to improve the experience of guests to the resort. In addition to the deck chairs and lifeguard stands mentioned above, the new gathering area has plenty of food and beverage outlets as well. While lounging on the “beach,” you’ll be able to dine on house-made doughnuts and build-your-own hot chocolates from the Chocolate Bar and gourmet hot dogs and cocktails from the Umbrella Bar, amongst other offerings.

The official grand opening event takes place from 3-5 PM local time today, with complimentary food and beverages for those in attendance. Additionally, anyone who shows up in their bikini, board shorts, or other swimwear, will be awarded a complimentary lift ticket to ski for free at a future date. I can’t think of a better reason to shed those thermal layers and have a little fun.

The Canyons features more than 4000 skiable acres and over 180 trails to run. There are five lodges on site and a number of fantastic eateries as well. With the winter just getting into full swing, there is no time like the present to plan a ski vacation for the months ahead.