American Airlines to test streaming video

American AirlinesAmerican Airlines will begin testing inflight streaming video that enables customers to wirelessly stream content such as movies and TV shows from an inflight library to their personal Wi-Fi-enabled devices during flight.

“We know our customers want to be connected on the ground and in the sky, so we are working hard to stay on the leading edge of connectivity through technology enhancements like this.” said Rob Friedman, American’s Vice President of Marketing

American will also expand inflight Wi-Fi to its narrow body fleet, completing its Wi-Fi rollout fleet-wide. The Wi-Fi expansion will include 93 of American’s domestic 757s used for routes within the continental United States, and up to 50 additional MD80 aircraft the company said in a statement.”By expanding Wi-Fi to the remainder of American’s domestic fleet and adding movies and TV to the already powerful Internet, American and Aircell continue to transform the inflight experience,” said Ash ElDifrawi, Executive Vice President and CMO of Aircell. “In this new era of inflight entertainment and inflight connectivity convergence, we are proud to be American’s partner in innovation and applaud their leadership.”

The streaming video offering is American’s latest enhancement in a series of investments in mobile technology.

“Mobility is where we are all headed and our focus on new technologies in this space is unmatched by our competitors,” added Friedman.

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Flickr photo by boeingdreamscape

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