How To Get Around Priceline’s Annoying New Bidding Hurdles

shatnerIf you’re accustomed to bidding for hotels, flights and rental cars on Priceline, you may have noticed that in recent months the bidding process has become more cumbersome and time consuming. When your bid is rejected, you need to change some element of your offer before bidding again – the dates, the geographic area, the vehicle class for car rentals or the star level for hotels – in order to bid again. Or you wait 24 hours to submit the same bid.

In the past, if your bid was rejected for say a full size SUV, you could try again for a mid-size SUV, and if you were rejected again, you could keep going right on down the line to full-size, standard, intermediate, compact, economy and so on (same concept for hotels but with stars and geographic zones). But recently Priceline appears to be making a concerted effort to prevent bidders from making more than a couple bids in quick succession.I’ve noticed that while bidding for cars and hotels recently that after my bid is rejected, the system will often try to sell me on an “exclusive offer” (none of which have ever been remotely tempting) or it will tell me I can bid again without changing any parameters at a higher price. For rental cars, the system now only allows one to bid twice before it fails to allow you change parameters and bid again.

For example, while bidding on a rental car for an upcoming trip to San Francisco, after having bids on two car categories rejected, the system gave me two choices: an “exclusive offer” of a mid-size car rental for a ridiculous $523 per week (double the lowest price I saw online) or a “limited time offer” of $26 per day, not including taxes and fees. I didn’t want either one, and there was no link to simply re-bid for a different type of car. But take a look in the upper right corner of your screen and there is a very small, almost hidden link that says, “Update itinerary.” All you have to do is click that, adjust your pick up or drop off time by 30 minutes and then you can bid again. (Don’t worry; the rental car company isn’t going to hold you to an exact arrival time.)

But in some cases, especially with hotels, that link isn’t even there, so you have to go back to the home page, re-enter all your information, adjust your bid and try again. This is extremely time consuming but it also beats the alternative. I use Priceline all the time and have found that whatever price the Priceline system allows you to rebid at isn’t usually the lowest price you can get. For example, if they allow you to rebid without changing any criteria for a car at say $20 a day, or a hotel zone at $100, you can probably get the car for $17-18, and the hotel for around $80, so it’s worth it to return to the home page and simply start from scratch, rather than following their prompts.

Remember, the more money you spend, the more they make, so Priceline has no incentive to get you the best price. For more on how to game Priceline’s system click here and for more on how Priceline sets their hotel star ratings click here.

[Photo credit: Loren Javier on Flickr]