Under the premise that searching for a flight online is a time-consuming and annoying task, travel buyers have been presented with a number of solutions. As new technology moves from the lab to the street, we see it being applied in helpful ways that do indeed make life easier and save us time.
Searching for flights online, buyers commonly visit multiple websites, see something they like on one, look for it on another, cross-check with the airline site and so on. When the time comes to pull the trigger and buy, those flights are often unavailable or priced differently. It can be a frustrating task but one that has to be done to find a flight that works with our travel plans – until now.
Say hello to Pintrips, a new online tool that allows business and leisure travelers to “pin” and see flights they’ve found across the web in one spot. Find something you like on a Pintrips-enabled website? Pin it with a click on the pin button next to each flight and Pintrips saves the find, constantly tracks price changes and enables easy comparison.
Stop right there and Pintrips is a win, consolidating all the good stuff we see while searching and putting it in one place. But going a step further, Pintrips pulls in the results of similar searches done by others in a crowd-sourcing sort of way that might eventually be worth considering.
Called “Public Pinning Boards,” this new feature provides “a fast track to pinning by providing the latest pins from the community as well as latest deals,” said Pintrips in a Wall Street Journal statement.
Pintrips does have its limits; capability is currently available only on American, Delta, JetBlue, Southwest, United, US Air and Virgin America airline sites and search sites Google, Expedia, Kayak and Orbitz. But new sites are being added every month and users can request sites too.
Basically, we don’t have to lift a finger with this one to find an abundance of flight information. Using the new CheapAir app available for iPhone and iPad, say a request like, “Orlando to Los Angeles, May 5th to the 10th” or “L.A. to Vegas tomorrow coming back Sunday” and up pop the results – no form to fill out.
Still, finding the right flight can be much like looking for a needle in a haystack; there are just so many different options. Wouldn’t it be great if we could just use our brains to narrow down the results, find the perfect flight, priced right, and be done with it?
Applying the flavor of recent research at University of California, Berkeley, that day may come. Scientists have discovered that when we embark on a targeted search, like looking for a contact lens on a bathroom floor or a car key in a bed of gravel, that various visual and non-visual regions of the brain mobilize to track them down.
“Our results show that our brains are much more dynamic than previously thought, rapidly reallocating resources based on behavioral demands, and optimizing our performance by increasing the precision with which we can perform relevant tasks,” said Tolga Cukur, a postdoctoral researcher in neuroscience at UC Berkeley in a RDMag article.
We look forward to more results from that research but know that the world of travel apps is constantly changing, as we see in this promotional video for the Travel Channel To Go app from 2008.
[Photo credit - Flickr user TZA]