The European Travel Commission (ETC) today announced the launch of their new social media Facebook contest entitled I Wish I Were There. Hosted on the ETC’s official Facebook page, the contest will encourage fans to photoshop images of themselves in their dream European destination and then post the new photos to the ETC Facebook page to be automatically entered to win a Grand Prize trip for two to Europe.
Choosing to vacation in Austria, Croatia or Poland, the Grand Prize winning photo will be picked from the top five photos that got the greatest number of “Likes” obtained by Visit Europe Facebook fans. The national tourism organizations of Austria, Croatia or Poland are sponsoring the prize which includes hotel stays, ground transportation and cultural activities for the winner and one guest.”I Wish I Were There” is one of several social media events targeting the U.S. consumer. The “Follow Your Dreams: Visit Europe” campaign aimed to educate travelers on the compelling tourism offerings available within Europe with an emphasis on history, culture and gastronomy.
The European Travel Commission (@visiteurope) was established in 1948 to promote Europe as a tourism destination and provides travelers with commentary on services and attractions to help plan their visit to Europe.