Imagine a personalized hotel search engine that knows what kind of traveler you are (savvy bargain hunter), what kind of vibe you go for (boutique and unique) and what kinds of activities you enjoy (culture and wine, please) and then uses those preferences to predict the perfect property for you.
That’s the aim of SimpleHoney, a new travel start-up from I Can Has Cheezburger founder Eric Nakagawa and GigaOm TV co-host Joyce Kim.
The premise is, dare we say, simple. Take a quick test to determine your “traveler type,” then type in where you’re going and when. The site will generate results and offers that fit your preferences, then direct you to the hotel website so you can book your room.
The SimpleHoney website, which was built on a beach in Oahu, is still in “beta,” which means that not all features are active yet. At the moment, the site only lists properties in San Francisco and Hawaii, and the “traveler type” profile quiz is basic at best. Sign-up is free for early adopters, though a $100 membership fee – for “access to amenities, perks, experiences, and rates” – will go into effect once the site is further along.