Is the Travel Blogger Show worth your time?

The market for travel blog conferences is quickly starting to saturate, with the Travel Blog Exchange, Travel Bloggers Unite and the Travel Blogger Show now available for any wayward writer looking to network and learn more about the blogging community. Remaining this year is the Travel Blogger Show, an arm of the The Trade Show (largely geared for travel agents) that’s held in Las Vegas this September 11th.

Knowing full well that a blogger’s budget is limited and that quality and relevance matter, I took a moment to ask David Appel, CEO of Tripatini and show organizer about some differences that TBS might have over TBEX or TBU:

How is the Travel Bloggers Show different than TBEX?
“Tripatini as an online travel community and blog attracts a much broader, more inclusive audience than TBEX, to begin with – we’re not just bloggers but also travel industry and regular travel enthusiasts, from basic backpacker to hyper-luxe. Add to that the fact that our other main event co-sponsor is the American Society of Travel Agents, which brings a lot of travel trade into the equation and lets us take an approach that speaks not just to all those fun and doughty characters we’re so fond of in the travel blogosphere — along with those who want to be them — but also business people, public relations folks, and more.”

What can aspiring writers hope to learn at TBS?
“We’re aiming to provide a little for everyone, whether you’re a blogging newbie or a seasoned veteran. We had a great lineup at our first conference last year in Orlando, including the likes of Chris Elliot, Matt Kepnes, and – well, Kim Mance of TBEX, as it happens. And this year we’re shuffling the deck a little, with not just Gadling on board but also stars like George Hobica of the highly successful AirfareWatchdog and Wil Klass of SpotCoolStuff. They’ll be offering their own takes on what every blogger needs to do or do better, such as SEO and monetization; finding new audiences; taking it viral; how to best use blogging as a business person to promote yourself or your clients; and how to survive and even thrive in the fast-evolving blogosphere of the future.”

So there you have it, TBS delineated in two succinct ways. Come out to visit your favorite bloggers — we’d love to see you.

[flickr image via Laser Guided]

The shame of old (travel) blog posts

February 27, 2005: I posted about jetlag and date confusion, about how I can’t keep a calendar straight, how my expat life made that even harder for me to do, and how oh, we’re going skiing and also, I can’t wait to eat noodles later! It is written as though you know all the details of my life, who’s in it, and actually care about those things.

October 31, 2007: I posted a review of a 1966 movie about Hawaii. I managed to cross reference that review with some sharply written references about Hawaiian history and then, I tied all this in to the frustrations and vanities around the sun break guide to Hawaii I was writing at the time. I found a way to complain about writing a guidebook to Hawaii. Imagine.

March 17th, 2009: I posted a link choked name dropping round up of a day I spent at SxSW,the Music, Film and Interactive mega-event that takes place in Austin, Texas, every year. Do I tell you who these people are or why they’re important? No, I do not. Do I tell you why I’m in Austin at all? Nope. I make all kinds of assumptions about what and who you know. I proudly alienate all of my readers who aren’t there at the time. Way to go.

Old (travel) blog posts. They’re there to keep us humble. The shocking typos and editing oversights. The tone-deaf attempts at humor and self deprecation. The utter failure to provide any kind of context for, well, anything. The vain assumptions that these things matter to me, therefore, they must matter to you. I’m talking about my blog, of course, your archives are a library of beautiful syntax, of sensible contextualized advice, and entries that stand alone on their own merit, each one a well formed travel essay or service piece that could live a healthy life outside of the confines of your blog. Right? Right.A punishing little WordPress plug in called Advanced Random Post tortures me every time I refresh my site. It works its nefarious self-esteem busting evil by publishing, in the second slot on my home page, a post pulled at random from the archives of my site. On the one hand, this is a good thing. It pulls up selections from a series of guest posts I ran one April while I was traveling, 30 days or so of well written stories from friends and fellow travelers who kindly sent a story my way to keep my blog from going dark. It reminds me of, oh, that time I took a tour of the shipping terminal on Seattle’s Harbor Island or visited the Ballard Locks when they were full of running salmon. I see these old posts and I think, “Wow, that was a great day out.”

But Advanced Random Post also presents writing from my days as a volunteer for the Kerry/Edwards campaign. Those aren’t about travel! What was I thinking! And oh, no, I didn’t really choose to write about how tired I am after that hike in the Austrian Alps, did I? Not when I could have either posted a simple photo or told you how to do that hike yourself. That would have been useful to my readers. Instead, it’s two paragraphs of whining about fatigue. Why did I think you’d want to read that?

Every time I load a page, I’m confronted with the mistakes (and less often, triumphs) of my past. I can see the trajectory my writing has taken, I can see things change. I’m not the same traveler I was in 2004 when I started my blog in its current incarnation, and I’m certainly not the same writer. Seeing that old work reminds me of places I’ve been, of what’s changed. Sometimes I’m pleased but mostly, I’m just embarrassed. Did I really publish 600 typo choked words about an hour in a tea house? What was I thinking?

Travel writers: You need what Book Passage offers

The Book Passage Travel and Food Writers Conference had its 20th anniversary in August of this year. It was small, there were approximately 75 students. The conference is made of the usual stuff — formal talks by travel writers and classes taught by food bloggers and panel discussions about social media and breakfasts made blurry by staying up too late the night before. Book Passage is expensive, inconveniently located, and doesn’t include the cost of staying overnight at the limited hotel options nearby. And Book Passage can, I believe, make a very big difference in your trajectory as a travel writer, making it worth every dime. It was probably the most exciting, meaningful conference I’ve had the good fortune to attend.

A disclaimer and some context, first. This year was my first year at Book Passage. A travel writer friend, Jen Leo, had been badgering me for years to attend. (Jen is one of the regular voices on This Week in Travel, she launched the LA Times travel blog, and she edited Sand in my Bra, a travel compilation.) “YOU need to go,” Jen told me, “Promise me you will save all your ad money from this year to attend.” Then, shortly after TBEX (the Travelblog Exchange, a bloggers conference) in Vancouver, Don George offered me a faculty spot teaching a course on travel blogging. (Don contributes here at Gadling, but he’s also the author of Lonely Planet Travel Writing (How To), a contributor to National Geographic Traveler, and one of the founders of Book Passage.)I accepted and attended my first Book Passage as faculty. This means I didn’t pay the conference fee and that some of my expenses were covered. That said, let me assure you, I wasn’t there for the money. I was there to teach, to participate in panel conversations about social media, and to find out what all the fuss was about. By the end of the weekend I was equal parts delighted and really angry with myself for putting it off for so long. I was wildly honored to be there as a teacher, but I wanted to be a student every minute I wasn’t teaching. Jen was right, I needed to be at Book Passage. And if you are serious about your work as a travel writer, but having a hard time finding your way, or just looking for the next sign post, you do too. Why? Here is what you can find there.

A Sense of Possibility. Travel writing can, at so many junctions, seem like an impossible career path. For those of us who are truly in love with words and writing, it can be deeply frustrating and demoralizing. But the environment at Book Passage is all about encouragement and possibility. There are places where your stories can see the light of day and at this conference, you will meet people who genuinely want to help you make that happen.

An Emphasis on Creating Good Work. On the first night of Book Passage, I listened to Tim Cahill (the founder of Outside magazine, author of Road Fever, and so much more) talk about new media. He struck me as something of a curmudgeon, a guy with tendencies to dismiss the digital world as not worthy of attention simply because it was digital. But I changed my mind about that when he said something along the lines of “all the Twitter and Facebook and blogging tools in the world are not going to help you if you can’t tell a story.” This emphasis on creating good work was repeated throughout the weekend. There are no easy shortcuts, you must sit and write and do so until it is good. It is hard and it is worth it.

Valuable Critiques from Respected Pros. For a little extra money, you can book an hour with a writer or editor who can help you whip your story into shape. They’ll give you actionable notes that can get you unstuck or out of your own head. This isn’t coddling positive feedback, it’s a private session that will make your work better. If you’re further along, you can do three days of this in a small group with Tim Cahill. His students seemed positively shinier by the end of the weekend.

Access to Experts. Book Passage is small with a low student/faculty ration. The travel-blogging class I co-taught with Jim Benning (the editor and co-founder of World Hum) had 12 students — that’s a lot of one on one time with plenty of opportunity for Q&A. Plus, faculty were always accessible between sessions — in the book store, over breakfast, during afternoon breaks on the patio. They don’t disappear when the sessions are over. They’re next to you in line for lattes and they are genuinely interested in what you’re doing.

Really Great Company. Book Passage is the travel writer’s tribal gathering. It doesn’t matter where you’re going next: Phnom Pehn or Honolulu or Dar es Salaam. Somebody has been there and can’t wait for you to go, but mostly, they can’t wait to read what you have to say about it. Really. These are people who are just as compelled to write as they are to travel and they understand. Not only do they want you to have an amazing adventure, they want you to write well when it’s over. And you kind of love all of them for that.

Fairy Dust. I’m a firm believer in conference fairy dust. At big conferences, you find it in the hallways between sessions or in the hotel when it turns out your New York friend has the room across the hall and you have a bottle of Scotch. At big events if you want fairy dust, you have to look and get offsite and make plans. But at Book Passage, the fairy dust seemed concentrated, like something great could happen at any moment. Like an editor could say, “That’s a great idea, write me that! I want to publish it.” Or an idea could go from abstract to concrete in front of your eyes. Or you could go home inspired, knowing that yes, it’s a fool’s path, of course it is, but you would not have it any other way. I saw all these things happen.

I sincerely hope I’ll be invited to return to Book Passage next year as faculty. But even if I’m not, I’m going to do what Jen Leo told me to do all those years ago. I’m going to save my money and go as a student. You should too. See you there.

Image: The Travels of Babar Record Cover by Dominus Vobiscum via Flickr (Creative Commons)

The secret formula for writing a successful travel narrative

For years people have been asking me for the secret formula for writing a successful travel story. I did my best to conjure this formula into my book Travel Writing, but as you know, there really isn’t any secret formula. Or is there? This year, in preparing for a spate of appearances where I was talking about travel writing – notably TBEX, a talk with Julia Cosgrove of Afar magazine, and a one-day in-the-field writing workshop that was part of the Book Passage travel writing and photography conference — I realized that I could distill what I’ve learned in three decades on both sides of the writer-editor relationship into a few pithy points.

So here’s my version of the secret formula.First of all, what is a travel story? There are many different kinds of travel stories, of course, but the kind I’m focusing on here is the travel narrative. Here’s my definition: A travel narrative is the crafted evocation of a journey, usually written in the first person, that is structured as a sequence of anecdotes/scenes, and that presents a quest that illuminates a place and culture.

Which brings us to a very important point: The narrative should have a theme – lesson, message, point, illumination – that you as the writer are trying to convey to the reader. If you don’t know what you’re writing about, then there’s no way the reader — or editor — is going to know, so don’t write your story until you know what you’re trying to say. Well, let me rephrase this: It’s fine to start writing before you know what you want to say, but at some point in the writing process, you have to figure out what you want to say – and then you need to go back and rewrite/reshape your story so that it conveys most evocatively and effectively whatever theme/lesson/point you want to make.

How should the travel narrative be organized? It goes back to the cave-and-campfire scene where one of our adventurous ancestors was describing the hunt for a Gnarly Mastodon. Like that Stone Age storyteller, you should give your narrative a beginning, a middle and an end.

To my mind, these break down like this:

The beginning introduces the place where the story is set and suggests the writer’s quest or reason for being there. (To test this notion, I recently looked through the feature stories in the current issues of three prominent travel magazines. In every one, by the end of the fifth or sixth paragraph, the writer had given one sentence that clearly articulated the reason why he/she had come to that place: the quest.)

The middle reveals the writer’s experience through a series of scenes that are ordered chronologically or thematically. (Usually, it’s easier to arrange these chronologically, but sometimes for dramatic purposes, it makes more sense to organize them thematically. You want to make sure that your anecdotes ascend in power as the story progresses, so if your best anecdotes are from the beginning of the trip, you’ll probably not want to tell your tale chronologically.) These anecdotes/incidents/encounters are the critical stepping stones that led you – and so will lead your reader – to the illumination/point/resolution that inspired your story.

The end presents the resolution of the quest and ties the story back to the situation introduced at the beginning. In the best narratives, this creates a kind of closure that gracefully sends the reader back into the world, but enhanced now with the experience and lesson your story imparted.

So, here’s what you have to do:

  1. Figure out what the lesson of your travel experience/story is.
  2. Figure out what steps led you to learn that lesson.
  3. Recreate those steps in your mind.
  4. Recreate those steps in words so the reader can live them with you.
  5. Craft your tale with a beginning, middle and end that shape and convey your lesson.

Voila! Instant travel narrative. Just add wonder.

Of course, the truth is that success in travel writing is ultimately in the execution, not in the design. But at least having the right design can get you off to a great start. The rest is up to you: First of all, to travel deeply and secondly, to choose and evoke your travel experiences in a way that transports the reader with you.

In this way, every travel narrative is the process of at least two journeys – the journey in the world and the journey in the words.

Bon voyage!

[flickr images via merrah’s and woodleywonderworks]

Explorers rowing to the Magnetic North Pole

A few days back, a crew of six adventurers set out in a specially designed rowboat on a 450-mile journey to the Magnetic North Pole. The six-week long journey began in Resolute Bay, Canada and will end when the team becomes the first to row to the Pole, which is located in a remote area of the Arctic Ocean.

Not to be confused with the Geographic North Pole, the Magnetic North Pole is actually the location on the surface of the Earth that a compass points to in the Northern Hemisphere. Over the years, that point has been known to change and move, but it is currently located at the coordinates of 78°35.7N 104°11.9W. The Geographic NP is, of course, found at the top of the world, at exactly 90°N.

This expedition is led by Jock Wishart, a veteran polar explorer and ocean rower. He is joined by a crew of experienced sailors and adventurers that includes Mark Delstanche, Billy Gammon, Rob Sleep, David Mans, and Mark Beaumont. The plan is for the team to row in three hour shifts, as they make slow, but steady, progress toward their goal.

According to the expedition’s website, the crew launched amidst good weather on Saturday, with low winds and temperatures hovering around 55°F. That is quite warm for the Arctic, and those conditions aren’t expected to last, as even in the summer, the temperatures can fall well below freezing and high winds can make travel extremely challenging.

If all goes as planned, the team should reach their goal sometime around the middle of September. You’ll be able to follow their progress at RowToThePole.com, which includes blog updates from the water, live GPS tracking, and plenty of information about the boat and her crew.

[Photo credit: RowToThePole.com]