Hotel News We Noted: May 31, 2013

It’s the last “Hotel News We Noted” of May, and we have lots of news to report. If you’re just tuning in, each Friday, “Hotel News We Noted” brings readers the latest, most interesting and downright oddest news of note from the hospitality world.

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Wellness Lovers Unite: Miraval Comes to … New Jersey?
When we envision a wellness retreat, New Jersey might not be the location we’d choose, but Miraval is betting that its loyal clientele will want to take their retreats east. Earlier this week, the brand announced plans to open a second resort in Somerset County on a property formerly owned by the King of Morocco. Dubbed “Miraval at Natirar,” the property should open in 2014.

New Brand Alert: Tommie Hotels
Commune Hotels & Resorts, the parent company behind Thompson and Joie de Vivre hotels, this week announced the launch of Tommie, a value-oriented brand for stylish young travelers. Rooms are called “crash pads,” meeting spaces are “incubators,” and lounges are called “reading rooms.” Self-check in, eclectic retail and gourmet grab-and-go foods should appeal to on-the-go travelers. The first location will be on 31st Street in Manhattan, and a West SoHo location is also planned, both of which anticipate a 2015 opening. What do you think?Hotel Opening: Traders Hotel, Puteri Harbour, Johor, Malaysia
Shangri-La Hotels and Resorts will open its third Traders Hotel in Malaysia on June 1. The 283-room property is a 20-minute drive from downtown Singapore and is ideal for family or business travelers as it is located near two theme parks and the state administration center. It’s pretty cheap too – starting room rates begin at $123 per night.

Hilton Gets A Jolt: Coffee Bean & Tea Leaf® Coffee Added to Hilton Hotels
Travelers love (or love to hate) the in-room coffee amenities at most hotels, and, of late, many chains have moved away from big brands to select specialty or local roasters for their in-room brew. Hilton has done the same, announcing a partnership with The Coffee Bean & Tea Leaf®, to provide an exclusive new in-room assortment of coffee and teas at Hilton Hotels & Resorts, DoubleTree by Hilton and Embassy Suites Hotels properties across the Americas. The blend is called the “Hilton Morning Blend.” Purchase a 12-ounce bag on Hilton at Home to test for yourself and get 20 percent off your entire order. As Hilton heiress Paris would say, “that’s hot.”

Cool Contest: Four Seasons Goes After Brides
Four Seasons Hotels and Resorts is celebrating wedding color palettes with the launch of the second annual issue of Four Seasons Weddings magazine with a Pinterest contest. Brides to be can enter to win a $1,000 Four Seasons gift card redeemable at any Four Seasons hotel or resort worldwide by creating their own wedding palette pin board. A panel of expert judges, including Style Me Pretty and Bridal Guide, will select the winner the week of June 24, 2013. We aren’t getting married, but we sure would like a $1k gift card, wouldn’t you? If you qualify, enter the “Pin Your Wedding Colour Palette” Pinterest contest here.

Hotel Tonight: Testing The Last-Minute Hotel Booking Service In New York City

I just finished renovating my one-bedroom Brooklyn apartment, an experience that has driven many a New Yorker to drink, or even better, to a hotel room. With my husband and me both working from home, a toddler at heel and not many friends with “extra” room for us to crash, we were forced to decamp while our apartment was without a kitchen or bathroom. Looking for options, I first turned to Airbnb, my preferred source of accommodations now that I travel with a baby, and while it’s recently been ruled semi-illegal in NYC, there are still plenty of listings. Most neighborhood options were either sketchy (I’d rather not share a bathroom with “several” other bedrooms, even if it was featured in a film) or comically overpriced (though cheers to the creative thinker who includes their own Netflix account as an amenity). Searching the major booking engines for hotels yielded either insulting (uh, Brooklyn is still part of NYC) or downright offensive ($400 for a La Quinta in the middle of nowhere?!) offerings, so I turned to what would become my new obsession: hotel hopping with Hotel Tonight.

Hotel Tonight is a mobile-only app service that provides daily hotel deals for one (or sometimes a few) night only with sometimes stellar discounts, but only available starting at noon for the same day (sometimes for multiple nights). It’s ideal if you are, say, out and about and decide you’d rather sleep at a hotel rather than home, or like playing it fast and loose with your vacation bookings. Prior to my “staycation” week of hotel hopping, I had used it only once for a last-minute hotel room in Boston, discovering a hotel I’d never heard of, at a price far lower than anything else available. I liked its well-curated stock of hotels, sleek interface, to-the-point reviews and especially the fact that you get to “trace” a hotel bed to confirm your room purchase, an odd kind of satisfaction akin to a scratch-off lottery ticket.The first day I excitedly logged in at exactly noon, using the Wi-Fi from outside my local library with suitcases at the ready to head to my home for the night. I did some cross-referencing with individual hotel sites and booking engines, finally settling on the new-ish Hotel BPM in Sunset Park. Though it’s less than five miles from my apartment and I consider myself to be a fairly intrepid New York explorer, it’s not an area I’m familiar with or would think of for a hotel. Even my car service driver was bemused and curious about the location, just off the Brooklyn Queens Expressway and quite handy to Costco, if, say, you wanted to bring your own extra-large package of toilet paper. I was pleasantly surprised with the room, a spiffy green-and-white design with some hi-tech touches like a smart TV that can connect to Hulu and Netflix. The DJ/music theme was sort of lost on me, as well as its connection to the neighborhood.

The immediate area of the Hotel BPM can feel a bit desolate and industrial if you walk the wrong way, but my toddler enjoyed a nearby playground with the questionable feature of being located right under an elevated highway. Though I imagine the front desk could have given me tips, I followed a friend’s recommendation to the nearby Kofte Piyaz, where I had some of the best Turkish food I’ve found outside Istanbul. Walking back past many Mexican and Spanish delis and diners, I had to wonder what would drive a tourist out here, other than low room rates? The hotel’s website is very “rah rah, Brooklyn!” which feels a bit disingenuous when you discover the beautiful “Brownstone Brooklyn” or trendy Williamsburg is nowhere in sight, and our borough’s famed bridge wouldn’t even be visible from the roof (if I could get on it, not sure they have granted access to the public yet). The hotel hosts happy hour downstairs on weekends, but on my Tuesday stay, you were on your own if you wanted a drink.

On day two, we went down to breakfast, where I had the interesting experience of understanding all of the hotel staff’s conversations (including local references), but none of the (mostly foreign) guests’. We didn’t know where we’d spend the night or even the few hours between hotels and checkout time coincided with Hotel Tonight’s rollout of daily offers. I hesitated a minute too long and missed out on the Nu Hotel (well located by Smith Street, although next to the county jail) and decided to gamble on waiting to book anything until 3 p.m. check-in time, when rates sometimes go down further while hotels still have empty inventory. We hauled our suitcases and child to the excellent Green Fig coffee shop, where my husband spent a few hours on conference calls and I repeatedly checked for rooms, and we both gorged on Italian sandwiches made on buttery garlic bread. Waiting didn’t help with prices, but we booked the Super 8 Park Slope and hopped on the subway to Union Street.

The “Park Slope” in the hotel’s name is technically correct (maybe Gowanus is more apt), but a bit of a misnomer as Prospect Park is a good mile away. I’d still recommend the hotel for location, being an easy walk from newly hip 5th Avenue, getting-cooler 4th Avenue, and right on almost-there 3rd Avenue. There’s a pretty stellar dive bar across the street and a few cute, bordering on hipster, restaurants a block away. Rooms are small but fairly nice for a Super 8 (hotel is brand new), with slow but free Wi-Fi (you can pay a few bucks per day for high speed, that’s how they get you). In retrospect, it was probably our favorite of the Hotel Tonight stays – a solid option if you want to save some money and hang out in a residential area with lots of nightlife.

On day three, I willfully ignored the sign informing me that breakfast was only to be eaten in the sad breakfast room, and took a yogurt and a poor excuse for a croissant back to my room and sleeping baby. Checkout was an unusually early 11 a.m., but we managed to stall for an hour before heading for Wi-Fi with suitcases and all to a series of 4th Avenue coffee shops. I was stymied again by the Nu Hotel with an $80 jump-in room rate, but decided on a lower price for the Union Hotel a few blocks away. I had walked by the Union the night before and was intrigued by its minimalist logo and optimistic website renderings.

The Hotel Tonight description had warned me it was “basic,” but I still burst into laughter when I couldn’t even open the door to our tiny room without hitting the bed. New York might be infamous for small hotel rooms, but if you saw this in a movie, you’d think it was over-the-top cliche. With maybe a foot-wide swath between bed and doors, the room would necessitate coordination of exits of multiple people. Still, points to the Union Hotel for a good location with a bevy of food and bar options, breakfast vouchers for a local diner and a sleek decor (with a bathroom very similar to my own in progress a few miles south).

The next day, we checked out and headed back to the Two Moon Cafe (go for the big backyard and Wi-Fi, stay for the rosemary-and-sea-salt shortbread), our favorite from the previous day, and killed time before our contractors cleared out. Returning home to a semi-finished apartment with no sinks or hot water, my fingers itched to check what Hotel Tonight might offer up. A few days hotel hopping in my own city had given me a different perspective on a place I already know well, some good advice for friends visiting in the future and some much needed hot showers. Every day at noon I think about checking for hotel offers like Pavlov’s dog, and depending on the destination, I might try for an all on-the-fly trip, booking rooms every night or two. It’s just a hi-tech version of walking into a hotel and asking for a room for the night, with a lot less legwork, and without that nifty hotel bed to trace.

How To Stay In Nice Hotels Without Paying Top Dollar

I still remember the feeling of slipping into 600 thread count sheets after months of staying in backpacker hostels where the bedding was often akin to vintage potato sacks and the mattress boasted a giant dimple where thousands of other young unwashed explorers had slept before me. Settling onto an ergonomic, body-cradling bed, resting against down pillows, waking up to a buffet breakfast with more types of pastry than one could reasonably taste-test before 10 a.m. – it was glorious. There’s just something about a nice hotel that you can’t put a price on. Yet, of course, they do come with a price, and it’s typically a hefty one.

No matter your travel style, it goes without saying that you want to stretch your dollar as far as possible. That often means compromising on accommodation – staying in a bare bones room with questionable stains in the carpet – so you can spend your money on what really matters, which is of course, exploring your destination. Still, few of us would turn down the chance to stay at a nice hotel, especially if we could do it without forking over a whole lot of extra cash. And the thing is, you can stay in nice hotels without paying top dollar – you just have to know how to go about it.The first step, of course, is to search around for a good deal on your accommodation of choice and you’ll find no shortage of booking websites offering discounts (Expedia, Kayak, Hotwire and lastminute.com, to name just a few). But why limit yourself to what’s advertised to the masses? Here are a few other ways of scoring nice digs on a budget.

Haggle. It certainly depends on where in the world you’re traveling, but in many countries, haggling is an expected part of any transaction. So go ahead and ask the receptionist for their “best price” – you’ll be surprised at the number of times you receive a discount. This tactic works best if you haven’t already made a booking and the hotel risks losing your business. Of course, use some common sense and make sure you’re not being unreasonable in your demands, especially if you’re traveling in a developing country (where the locals need those extra few dollars more than you) and the price is already pretty good.

Ask for an upgrade. There are lots of places where negotiating would be frowned upon. I mean, you don’t exactly walk into The Four Seasons and start haggling over your room rate. But what you can do at these kinds of establishments, is ask for some kind of bonus, whether it be an upgrade to a better room type, being placed on a higher floor in the building, getting a room with a nice view versus one that faces the parking lot, or a free breakfast voucher. A surprising number of hotels will oblige your request if they have room available. Just be polite when inquiring and remember to tip when they come through with the upgrade.

Seek out new, independent hotels. A new establishment – especially one that isn’t associated with a major hotel chain – needs to work at attracting guests and building a name for itself, which means they’ll likely offer lower rates to get people in the door. As an added bonus, everything in the rooms will be sparkly and new, and the service will probably be better than usual because the owners are eager to impress.

Stay in business hotels. Hotels geared towards business travelers typically fill up during the working week, but come the weekend, they empty out. As a result, many of these hotels lower their rates over the weekend, making them ideal for leisure travelers looking to save a few dollars. The further away from the tourist centers the hotel is located, the cheaper it’s likely to be (many are found near conference centers or the local business district).

Look for a hotel away from the tourist haunts. Every city has its established hotspots that tourists generally flock to but if you can hunt down the emerging districts you’ll be able to nab accommodation at a much lower rate. Don’t be afraid to venture a significant distance from the downtown attractions – as long as there’s a good public transit system or affordable taxis, you won’t have a problem. In fact, chances are you’ll have a more authentic experience overall when sleeping, eating and shopping in the same district as the locals.

Have you ever had success negotiating down the rate on a nice hotel? What other tactics have worked for you?

TripAdvisor Dealt Another Blow: Hotel PR Exec Admits To Posting 100 Fake Reviews Online

Hotel and travel review site TripAdvisor.com has come under fire in recent years for the abundance of fake reviews on its website, but many travelers still see the platform as the industry’s leading place for “real” information about a hotel or destination.

But the site was dealt another blow this week when Peter Hook, a general manager of communications with Accor hotels in Sydney, Australia, admitted that he has posted 100+ anonymous reviews online in recent years, Travel Mole reported. Most of Hook’s reviews were positive reviews about Accor hotels or critical reviews of the brand’s competitors.

The company Kwikchex, which specializes in online reputation management, identified Hook, who wrote reviews under the name Tavare. Hook admits to writing the reviews, but claims that each “resulted from personally experiencing the product.”

A spokesman for TripAdvisor told the Telegraph: “It would clearly be inappropriate for a senior executive of a hotel company to review hotels within their own company. All hotel reviews posted by this member are being removed pending investigation.”

I’m The Sucker Who Still Likes Travel Brochures

I’m a sucker for brochures. It makes no sense to plan one’s vacation itinerary, even in part, based on what you see in the flyers and brochures you pick up in your hotel lobby or at a visitor’s information office, but sometimes I do just that, and I suspect I’m not alone. By the end of a trip, I might have dozens of papers, maps and brochures strewn about my rental car and most of the time, they provide little if any useful information. And sometimes they are downright misleading. But I still keep picking the damn things up. Why?

On a recent trip to visit the Redwood parks in Northern California I stayed in a well-known national chain hotel in Arcata. As is my custom, I perused the collection of brochures in the lobby. I found brochures for four different casinos, one outlet mall, a golf course, two safari parks, two amusement parks, Jet Ski rental, a paintball park, “Bigfoot Rafting,” whatever the hell that is, and a cheese factory, among other tourist traps. The hotel is located just minutes away from Redwood National Park and a host of magnificent state parks that have some of the biggest and oldest trees in the world, but there were no maps or useful information on any of them.The parks are all free and the government employees who work there have no obvious incentive to drop off visitor’s guides or other materials at area hotels, but the four casinos in the region and all the other tourist traps have a vested interest in getting their brochures out there. I asked the hotel about their brochure policy but my query was received as though I had asked them to reveal a state secret and I never got a straight answer from them on how they decide what brochures to stock.

As an experienced traveler, I should know better than to visit a place based on what I see in a glossy brochure. But I have to admit I’ve been suckered more than once. On this same recent trip to the West Coast, for example, I saw a photo of some very impressive boats in a brochure for Petaluma, a bedroom community near San Francisco. I knew nothing about the town and assumed, based upon the photo, that it was on the Pacific Coast. The brochure contained boasts about the town’s historic district, and when I resolved to stop there, I had visions of a nice walk through an old, waterfront town.

A quick search on Google Maps revealed that the town is inland and has a river running through it, but I was already sold and decided to stop there anyway. No slight against Petaluma, because it’s a very pleasant town and it looked like a great place to live, but it isn’t much of a tourist attraction. On the day we visited, I saw no boats, impressive or otherwise, and it took all of five minutes to check out the historic district.

I’d estimate that 90 percent of the world’s most interesting places to visit have no brochure and at least half of the places that do are a complete waste of time and money. Still, don’t be surprised if you see me in a hotel lobby with an armful of glossy, empty promises that probably won’t pan out. Some habits are hard to break.