iPad users rejoice – your tablet is finally welcome in Israel

by Scott Carmichael on

In the weeks after the launch of the Apple iPad, travelers to Israel encountered a less than friendly welcome for their new toy when they arrived at the airport.

Citing lack of regulatory approval, the Israeli government banned the import of the new Apple product into their country and confiscated several of them from travelers.

Like any device capable of broadcasting on public radio channels (the iPad has WiFi and Bluetooth), the device has to be tested to ensure it does not interfere with other services.

The Communications Ministry has now conducted their tests, and the iPad is welcome in Israel. Of course, the whole thing created quite a bit of bad PR for the country – which is completely unjustified.

In the United States, all products must have the correct regulatory approval before they can be imported, but any time Apple news hits the wire, everyone jumps on it. Thankfully, the Israelis realized this, and managed to get the device approved in record time.

The press release announcing the approval can be found here (warning: PDF link). One word of warning though – the approval is only valid for single device imports – so if you planned to drag a suitcase full of the things to Israel for resale, you’ll need a different kind of approval.

Photo of the Day (4.13.10)

by Stephen Greenwood on

This is what travel photography is all about. If I decided to omit any sort of caption from this image, you’d probably still be able to guess quite a few things about where it’s taken and what’s happening in the picture.

But since it’s not my job to make you guess, I’ll reveal that this is a shot taken near the Western Wall in the Old City of Jerusalem. It was captured by Flickr user and regular contributor Ohad*, who describes that this man was seemingly overwhelmed from the emotional experience at the wall. Kudos to Ohad for snapping such an intimate picture in a place like this – certainly something that many people wouldn’t have the courage to do.

If you’ve captured an emotional moment in your travels, we want to see it! Submit it to the Gadling Flickr Pool and share it with us – it might just be our next Photo of the Day!

Trade Mocked

by Andrew Evans on

You were a cheerleader, you dated a cheerleader, or you hated the cheerleaders. As I recall, that’s how high school worked.

Thanks to travel PR, that same primeval paradigm lives on long after graduation. That miniskirts-shouting-slogans thing still works, whether you’re a used car salesman, Miley Cyrus on VH1 or the tourist board of a small Balkan nation. When it comes to selling your destination in today’s busy world of busy people, a country’s name just isn’t enough–just like school spirit, you need colors, a pep band, a mascot, a brand and most important–a cheer.

It’s tragic but true: tourist boards don’t trust their country’s name to inspire appropriate thoughts in your brain. Toponyms are too open-ended and too untrustworthy–also, way too obvious. For example, what’s the first thing that pops into your head when I say . . . Monte Carlo? How about Australia? The Bahamas? Kuwait? The Gambia?

Whatever you’re thinking, it’s not enough. Tourist boards want you to choose their destination over all others, then allocate all of your vacation days to them and then come spend your money on very specific things–like miniature golf by the sea or hot air balloon rides across the prairie. In short, they want your school spirit so much they’re churning out cheers to fill up all the Swiss cheese holes in your mental map of the world.

Like a good cheer, a good destination slogan is simple and so memorable it sticks in your head like two-sided tape. Sex sells, but then so does love: “Virginia is for Lovers”, Hungary offers visitors “A Love for Life”, Albania promises “A New Mediterranean Love”, while the highlighted “I feel Slovenia” spells out sweetly “I Feel Love”. Meanwhile, Bosnia & Herzegovina call themselves “the Heart Shaped Land” and Denmark’s logo is a red heart with a white cross. Colombia and Dubai have red hearts in their logo. Everybody else uses sunshine.
There is a direct correlation between sunshine deprivation and travelers with disposable income–sunny places sell, which is why Maldives is “the Sunny Side of Life”, Sicily says “Everything else is in the shade”, Ethiopia quizzically boasts “13 Months of Sunshine”, Portugal is “Europe’s West Coast”, and Spain used to be “Everything Under the Sun”. Spain was also the first country ever to have a logo-the splashy red sun painted by Joan Miró in 1983. Some destination logos work–like the black and red “I LOVE NY” design of Milton Glaser that’s been around ever since the 70s. Others fail to grasp the spirit of a place (cough, Italia). Reducing one’s country to a crazy font and some cheesy clip art often detracts from that country’s best assets. Like nature.

When chasing the crunchy yuppie granola suburbanite dollar on vacation, you’ve gotta roll out Nature and promise them the kind of purity that lacks from their daily life. British Virgin Islands claims “Nature’s Little Secrets” while Belize counterclaims with “Mother Nature’s Best Kept Secret”. Switzerland urges us to “Get Natural”, Poland is “The Natural Choice”, Iceland is “Pure, Natural, Unspoiled”, Ecuador is Life in a Pure State, “Pure Michigan” is just as pure, Costa Rica is “No Artificial Ingredients”, and like a clothing tag that makes you feel good, New Zealand is simply “100% Pure”. New Zealand also wants us to believe that they’re the “youngest country on earth” but that’s pushing it. The youngest country on earth is actually Kosovo (Born February 2008)–so young they’re still working on their slogan.

And there’s a tough one–how do you sell a country that’s just poking its head out from under the covers of war and bloodshed? Kosovo’s big bad next-door neighbor Serbia asks us frankly to “Take a New Look at Your Old Neighbor”; “It’s Beautiful–It’s Pakistan” steers clear of the conflict, Colombia owns up to its knack for kidnapping by insisting, “The Only Risk is Wanting to Stay”, and Vietnam nudges our memories away from the past and towards “The Hidden Charm” of today.

Our nostalgia for simpler, better, pre-tourist times invokes our most romantic notions about travel: Croatia is “The Mediterranean as it Once Was”, Tahiti consists of “Islands the Way they Used to Be”, and Bangladesh employs a kind of reverse psychology to insist we “Come to Bangladesh, Before the Tourists.” Such slogans of unaffectedness mirror the push for national validation by tourism, where actual authenticity is second to perceived authenticity, hence Malaysia is “Truly Asia”, Zambia is “The Real Africa”, and the Rocky Mountain States make up “The Real America”. Greece is “The True Experience” and Morocco is “Travel For Real”. Everybody wants to be legit.

Countries without the certified organic label try merely to stupefy us: Israel “Wonders”, Germany is “Simply Inspiring”, Chile is “Always Surprising”, Estonia is “Positively Surprising”, “Amazing Thailand” amazes, and Dominica claims to “Defy the Everyday”. To that same surprising end, Latin America loves trademarking their exclamation points (see ¡Viva Cuba!, Brazil’s one-word essay “Sensational!” and El Salvador’s “Impressive!”)

Where punctuated enthusiasm falls short, countries might confront the traveler with a challenge or a dare. Jamaica projects the burden of proof on its tourists by claiming “Once You Go You Know”, Peru asks that we “Live the Legend”, Canada insists we “Keep Exploring”, South Africa answers your every question with a smiley “It’s Possible”. Meanwhile, Greenland sets an impossibly high bar with “The Greatest Experience”.

Working the totality of a country’s experience into a good slogan is a challenge that often leads to open-ended grandstanding: “It’s Got to be Austria” might be the answer to any question (and sounds better when spoken with an Austrian accent). Next-door Slovakia is the “Little Big Country”, insisting that size is second to experience. Philippines offers “More than the Usual” and small, self-deprecating Andorra confesses, “There’s Just So Much More” (I think what they meant to say is, “come back please”). Really big numbers carries the thought even further: Papua New Guinea is made up of “A Million Different Journeys”; Ireland brightens with “100,000 Welcomes”.

When all else fails, aim for easy alliteration, as in “Enjoy England“, “Incredible India“, “Mystical Myanmar”, and the “Breathtaking Beauty” of Montenegro. (For more on the correlation between simplistic phrases and high mental retention, See Black Eyed Peas-Lyrics).

The point of all this is that today, the internet is our atlas and Google is our guidebook. It’s how we travel, how we think about travel and how we plan our travel. Punch in a country like Tunisia and you’re greeted with a dreamy curly-cue phrase like “Jewel of the Mediterranean”–Type in next-door neighbor Algeria and you get a glaring State Department warning saying “Keep Away.” In a scramble for those top ten search results, destinations compete with a sea of digital ideas that pre-define their tourist appeal. It’s why we’ll never find that page proclaiming Iran “The Land of Civilized and Friendly People” but why a simple “Dubai” turns up Dubai Tourism in first place, along with their moniker “Nowhere Like Dubai” (which should win some kind of truth in advertising prize.)

That aggressive, American-style marketing has taken over the billion-dollar travel industry is obvious. Nobody’s crying over the fact that we sell destinations like breakfast cereal–that countries need a bigger and brighter box with a promised prize inside in order to lull unassuming tourist shoppers into stopping, pulling it off the shelf, reading the back and eventually sticking it in their cart. I guess the sad part is how the whole gregarious exercise limits travel and the very meaning of travel. By boiling down a country into some bland reduction sauce of a slogan, we cancel out the diversity of experience and place, trade wanderlust for jingoism, and turn our hopeful worldview into a kind of commercial ADHD in which we suddenly crave the Jersey Shore like a kid craves a Happy Meal.

Nobody’s ever asked me to join their tourist board focus group, but that doesn’t mean I don’t have my own opinions and tastes. For instance, my daily reality is a stereo cityscape of car alarms and jackhammers. Any country that simply placed the word “Quiet” or “Peaceful” in lower-case Times New Roman, 24-point font white type in the upper right hand corner of a double-truncated landscape spread–well, I’d be there in a heartbeat. Better yet–how about a one-minute TV commercial of total silence. (“Oh, wow honey, look!–that’s where I wanna go.”)

This is probably why I’ve never been in a focus group. For all the focus on authenticity and reality, I find most tourism slogans lacking in both. For the most part, they are limiting and unoriginal, easily dropped into any of the above categories. Even worse, today’s slogans challenge actual truths gained through travel experience. One day spent in any place offers a lifetime of material for long-lasting personal travel slogans. My own favorites include Russia (“Still Cold”), Turkey (“Not Really Europe At All”), England (“Drizzles Often”), Orlando (“Cheesy as Hell”), and Ireland (“Freakin’ Expensive”).

As a writer, I must argue against the cheerleaders and in favor of words–the more words we attach to a destination the better the sell. I think it’s safe to assume that Bruce Chatwin’s In Patagonia has done more for Argentina tourism than any of their own slogans. Similarly, Jack London gives props to Alaska, Mark Twain mystifies us with the Mississippi, and Rudyard Kipling keeps sending people to India. All four authors wrote about love, nature, and sunshine. They wrote long books filled with enthusiasm and punctuated with exclamation marks. They made us fall in love and yearn for places we never saw or knew.

No matter how many millions get spent on tourist slogans, today’s trademarked PR phraseology has generally failed to hit the mark. Perhaps they’ll make us rethink a place–reconsider a country we’d somehow looked over, but can a two or three word slogan ever touch us in that tender way, make us save up all our money, pack our bags and run away?

I don’t think so.

17 of the world’s strangest natural wonders

by Gadling Staff on

Nature has the power to amaze. From towering mountains to vast grasslands and immense oceans, there’s a world of natural wonder out there waiting to explore. But sometimes the outdoor world isn’t just amazing – it’s also downright weird. Mysterious sliding rocks, bizarre sinkholes…even lakes where you can float. We’ve put together a list of 17 strange natural wonders around the world. What strange forces are at work here? You’ll just have to read on to found out…

Lake Hévíz – Hungary
Lake Hévíz is Europe’s largest thermal lake and a destination for people looking to rest their bones and experience the water’s alleged healing powers. The spring-fed lake is rich in blue and green algae, with good bacteria to aid in curing human ailments. Lake Hévíz is able to keep its own water fresh because a spring cave beneath the lake replenishes the entire body of water in a single day day. The lake’s strong health tourism industry has helped Hévíz continue to thrive.

Stone Forest – China
China’s landscape is rugged, yet lush and full of personality. The Stone Forest is no exception. Tall rocks shoot out of the hills like skyscrapers forming a city skyline. Most of the rocks are weathered to a smooth surface, but some formations look like animals and people. At times the rock formations move seamlessly between trees, blending in to create a scene almost like a painting.

Sarisarinama Sinkholes – Venezuela
The four sinkholes at Sarisarinama are very large and form almost perfect circles on the summit of Venezuela’s flat-topped mountains. Besides the geological abnormality, the unique plant and animal life found on the floor of the sinkholes is an object of much research by scientists – some species are found no other place on Earth.

La Brea Tar Pits – California
In the middle of Los Angeles, the La Brea Tar Pits shelter millions of years of history beneath their murky surface. Tar seeps up from the bedrock to form a pool. The pool is then covered in water, making an attractive watering hole for animals. When an animal fell into the pit, La Brea became its final resting place. The museum at La Brea holds the preserved bones of a stork, a prehistoric wolf and even a mammoth.

Dead Sea – Israel and Jordan
This giant salt lake on the border of Israel and Jordan is unique for two reasons: extreme saltiness and elevation. The Dead Sea is one of the saltiest lakes in the world and the resulting in an added buoyant lift for visitors. Even inexperienced swimmers easily float atop the water. In addition to the salt, a hefty concentration of other minerals increase the therapeutic value of the water, and many visitors can be seen rubbing it on their skin. The Dead Sea is also the Earth’s lowest surface elevation; the resulting high atmospheric pressure is beneficial for people suffering from respiratory illness. Visitors often feel a renewed sense of energy due to the increased levels of oxygen.

Luray Caverns – Virginia
The Luray Caverns were first discovered at the end of the 19th Century and now offer commercial tours. Stalactites and stalagmites form draped curtains throughout the caverns. One drip formation in the cave looks like a pair of eggs, sunny side up. The shallow underground lake in Luray Caverns, called Dream Lake, is perfectly still and creates an immaculate reflection of the stalactites hanging above. This illusion makes it seem infinitely deeper than its actual depth of twenty inches.

Chocolate Hills – Philippines
Out of a generally flat landscape, the conical Chocolate Hills rise from the floor like their candy kiss namesake. During the wet season, they are covered in a fresh carpet of green grass that looks like moss. When rainfall drops off for the dry season, the grass turns to a milk chocolate brown. The limestone hills were carved by erosion and are known to contain ancient marine fossils.

Arches National Park – Utah
Arches National Park in eastern Utah is known for the reddish-orange sandstone rock formations that adorn the landscape. Shapes have been created very slowly over time and the most famous feature at Arches National Park is Delicate Arch. Other arches include Landscape Arch and the Double Arch, branching from the same base in different directions. Surprisingly, Arches isn’t all about the arches. Tall, thin sandstone slabs stick up out of the ground like fins, or blades to form the Organ and Park Avenue.

Sliding Rocks of Racetrack Playa – California
Racetrack Playa is a dried up lake bed in Death Valley National Park. Rocks appear in the middle of the playa with a trail behind them, making it look like the rocks have slid across the surface. There are no animal or human prints around the rocks to indicate they were pushed or pulled. Nobody has ever seen the rocks move and there is no concrete explanation for their movement.

Giant’s Causeway – Ireland
The hexagonal basalt columns of the Giant’s Causeway, formed millions of years ago by volcanic eruptions, are a natural wonder of geology and mythological lore. The columns look like prisms rising from the ground on the northern Irish coast. Finn MacCool, a giant of Irish legend, is said to have built the causeway with his own hands to make a bridge to Scotland.

— The above was written by Ashley Raybourn, Seed contributor

Bonneville Salt Flats – Salt Lake City, Utah
Back before the Grand Canyon was even a blip on the radar, most of the western United States was underneath the Great Salt Lake. Though a portion of the lake still exists (one of the only landlocked bodies of salt water on Earth), most of the lake is gone. Left behind are the Bonneville Salt Flats miles of flat, barren, white landscape. The white dusting is actually salt, left behind after millions of years in the Great Salt Lake.

Penitentes – Andes Mountains, Argentina.
Similar to underground stalactites in caves, the Penitentes are spiky formations of ice and snow formed in vast fields along high-altitude mountainsides in South America. The formations, which seem to look like religious men bent in prayer, derived their name from the Spanish word for “penitent.” Some of the most famous fields cover the high peaks of the Andes Mountains in southern Argentina.

Pine Mountain Laccolith – Southern Utah
Dominating the skyline of St. George, Utah is Pine Mountain – the world’s largest laccolith. A laccolith is a volcano that erupts from the bottom. Due to oddities in the sedimentary nature of the rock, the lava spills out of the bottom of the mountain. Though an eruption hasn’t happened for thousands of years, the lava beds still cover this seemingly contradictory landscape.

Molokini Crater – Maui, Hawaii
Millions of years ago, a volcano erupted just off the coast of the tranquil waters of Maui, leaving a moon-shaped shelf named Molokini that’s become a marine-lover’s playground. Cradling a reef just off coast, it’s an ideal location for snorkelers and divers to get a glimpse of tropical sea life – just don’t touch the turtles!

The Grunion Run – Huntington Beach, CA
Each year, the circle of life is on display as the Grunion fish of Southern California come ashore to lay their eggs in the sand. The sardine-like fish ride the waves inland by the thousands giving a silver glint to the shoreline.

Devil’s Tower – Wyoming
Although Ireland’s Giant’s Causeway is a remarkable example of the pristine beauty of nature’s own architecture, the largest group of columnar basalt is Devil’s Tower in eastern Wyoming, a staggering mesa rising 1267 feet above the natural landscape. Though the vertical cooling pattern of lava is the scientific reasoning behind columnar basalt, the Devil’s Tower appears to defy reason.

Red Tides – Florida’s Gulf Coast
Its impossible to predict the exact time and place, but one of the oddest natural wonders in our oceans happens in Florida’s Gulf Coast when dangerous algae “bloom” and expand in the water. Millions of the organisms have to be present for the event to occur, but when they are, they create a mystical wonder of reds, purples, browns, and even greens in the coastal waters.

— The above was written by M. Anne Hesson, Seed contributor

Adventure Tourism Development Index rates top adventure destinations

by Kraig Becker on

The Adventure Tourism Development Index is a study put together by the Adventure Travel Trade Association, in conjunction with George Washington University and Xola Consulting. The joint effort examines 192 countries and ranks them based on their commitment to sustainable adventure tourism, as well as a number of other factors that influence their ability to host an adventure travel market and offer unique experience to travelers.

The ATDI uses what it calls the “10 Pillars of Adventure Tourism Market Competitiveness” to determine its rankings. Those pillars include Sustainable Development Policy, Safety and Security, Tourism Infrastructure, Natural Resources, Cultural Resources, Adventure Activity Resources, Entrepreneurship, Humanitarian, Health, and Image.

The study used a combination of surveys, gathered from top adventure travel specialists from around the planet, and quantifiable data from each of the countries to establish a list of the top adventure destinations in both the developed and developing world.

The results of the research are quite interesting, offering up some destinations that might not have seemed like viable options in the past. The top ten developing countries are as follows:

1. Slovak Republic
2. Israel
3. Czech Republic
4. Estonia
5. Slovenia
6. Chile
7. Bulgaria
8. Latvia
9. Botswana
10. Lithuania

And the top ten developed countries are:1. Iceland
2. Switzerland
3. New Zealand
4. United Kingdom
5. Australia
6. Luxembourg
7. Denmark
8. Ireland
9. Germany
10. Spain

A quick look at both lists offers some perennial favorites, especially on the rankings of the developed countries. For instance, Iceland, New Zealand, and Australia have long been top destinations for adventure travelers. The list of developing countries is far more interesting however, with long time favorites Chile and Botswana making the list. But even more important is the emergence of the Eastern European countries as increasingly viable options. That region is quickly gaining a reputation for great hiking, backpacking, and paddling destinations, with amazing scenery and fantastic cultures to explore. It doesn’t hurt that they travel in the region is very affordable and not yet over run with tourists too.

To download and read the full ATDI report, click here.