Yelp Uses Public Shaming To Dissuade Fake Reviews




While social travel review sites like Yelp and TripAdvisor can be helpful for trip planning, one constant criticism is how easily it is for business owners to write or pay for fake reviews of their establishment to boost its rating. In Yelp’s latest effort to discourage this kind of manipulation, they will be publicly shaming these businesses by displaying warning signs to readers (shown above).

The travel site is putting on their detective hats and watching for suspicious activity by business owners. For example, if many reviews are being submitted from the same Internet Protocol (IP) address, this can be an indicator. Once they find these “rogue solicitations,” they warn users. According to Digital Trends, the alert will stay active for 90 days and will be removed after this period, as long as the business quits gaming the system.

“We want to make sure consumers are making informed decisions,” said Eric Singley, Yelp’s VP of Consumer & Mobile Products. “Yelp’s automated review filter is working around the clock to flag these types of biased reviews, and we believe that you deserve the right to know when this type of activity is taking place behind the scenes.”

Although this new idea has only been in place for a couple days, it’s already working. For example, a Texan business owner who had purchased 200 positive online reviews was caught in Yelp’s filter due to its overly “impressive results.”

Mr. Singley notes that, while Yelp does have to be aware of these scams, for the most part their travel community is full of honest business owners.

For more information, check out Yelp’s official blog post on the new initiative.

[Image via Yelp]

Bizarre Trampoline Bridge Proposed In Paris, France




Visitors to Paris may soon find themselves bouncing across the River Seine on a giant inflatable bouncy bridge. According to news.com.au, the idea was proposed by Paris-based architectural firm Atelier Zündel Cristea (AZC) during a local design competition.

“Our intention is to invite its visitors and inhabitants to engage on a newer and more playful path across this same water,” AZC writes on their website. “We propose, now, a distinctive urban feature: An inflatable bridge equipped with giant trampolines, dedicated to the joyful release from gravity as one bounces above the river.”

Not only that, but the structure is more environmentally friendly than putting up a new traditional bridge. The bizarre bridge features enormous trampolines in the middle of three 98-foot-round sections, with everything being held together with a cord. When the right amount of tension is present, the sides of the structure flip up to keep walkers, or bouncers, from tumbling over the side.

We’re not sure how safe this is, but it sure looks like fun.

[Image via AZC]

TSA Removes X-Ray Body Scanners From Major Airports, But Some Will Remain

For all those who are against having to go through X-ray body scanners at airport security, you’ll be happy to know some are now being removed. During the past few weeks, the Transportation Security Administration (TSA) has been quietly switching them out for safer radiation machines.

While the main goal of the change is to speed up the lines at security checkpoints in major airports, the transition will also lead to less passengers being exposed to radiation.

So far these X-ray machines, called backscatters, have been replaced at Boston Logan International Airport, Los Angeles International Airport, Chicago O’Hare, Orlando and John F. Kennedy in New York.

One concern people have with the backscatters is the fact that the radiation has been linked to cancer at higher levels. Moreover, the machines produce images of passengers’ naked bodies. The new millimeter-wave scanners help these problems by instead emitting low-energy radio waves similar to those in cellphones, as well as producing generic cartoon images instead of the person’s actual body.Before you get too excited, know the backscatters are not being phased out altogether. They are still being used at certain airports, including some major ones. Additionally, in late September the TSA awarded three companies potential contracts for the next generation of body scanners. One of the systems, made by American Science & Engineering, uses backscatter X-ray technology.

“They’re not all being replaced,” TSA spokesman David Castelveter told ProPublica. “It’s being done strategically. We are replacing some of the older equipment and taking them to smaller airports. That will be done over a period of time.”

The upside to this is research has found the radiation emitted from the body scanners is trivial and nothing to worry it. That being said, many scientists are also arguing that if there is a safer alternative that allows passengers more privacy, the TSA should use it.

“Why would we want to put ourselves in this uncertain situation where potentially we’re going to have some cancer cases?” David Brenner, director of Columbia University’s Center for Radiological Research, told ProPublica last year. “It makes me think, really, why don’t we use millimeter waves when we don’t have so much uncertainty?”

Nothing is simple, however. Research has shown the millimeter-wave scanners have a much higher false-alarm rate, 23% to 54% compared to 5% with backscatters. The TSA hopes using both machines in different airports will lead to competition, creating better technologies at a lower cost.

[Image via Carolina K. Smith, M.D. / Shutterstock.com]

[Via Chris Elliott]

Ski Season Officially Begins, Arapahoe Basin Opens Today

It may be hard to believe, but the North American ski season officially begins today. Colorado’s Arapahoe Basin fires up the chairlifts this morning at 9 a.m. local time and soon there after, skiers and snowboarders will be making their first runs of the year. The resort has announced that its Black Mountain Express lift will be the first in operation, taking guests to the start of the High Noon trail at mid-mountain.

Although the calendar may say that it is only the middle of October, colder weather and snow showers have already begun across parts of Colorado. A-Basin, which is traditionally amongst the first resorts to open each year, receives an average of 350 inches of powder on an annual basis. They’re not even close to that much just yet of course, but they still have a solid base to get things started.

New for 2013, A-Basin will open Pika Place Learning Area in November, giving young skiers and riders a place to hone their skills. Older and more experienced skiers will want to test their abilities at the Rossignol Experience Center, which will give them the chance to build more advanced techniques.

For those planning to ski Arapahoe Basin this year, the resort has a host of different passes available, including their Double Down option. For just $499, that pass gives unlimited and unrestricted access to the mountain for not just this season but all of next season too. If you’re someone who loves to ski or snowboard, that is an incredibly great deal.

Over the course of the next few weeks, more ski resorts across the western United States will start to open their doors for the 2012-2013 season. If you’re getting antsy to hit the slopes, chances are you’ll get the opportunity very soon.

[Photo credit: Casey Day]

Video Of The Day: ‘Half The Sky’ Visits Cambodia’s Toul Kork Road

Watch Meg Ryan Visits Cambodia’s Toul Kork Road on PBS. See more from Independent Lens.

“Half the Sky” is more than a four-hour PBS documentary series; it is a movement to turn oppression into opportunity for women worldwide.

The documentary, which premiered earlier this month, is the film manifestation of the best-selling book by New York Times writers Nicholas Kristof and Sheryl WuDunn. It follows Kristof and six American actresses as they travel to different countries in the developing world to explore issues facing women, from gender-based violence in Sierra Leone to sex slavery in Cambodia (featured in this clip).

The film swings from inspirational, to horrifying, to unspeakably sad. But while watching it will undoubtedly be a heavy experience, it will also be one that hopefully impels you to action – or at the very least provides a greater awareness of the things you witness in the places you travel.

The full documentary can currently be viewed only on PBS, but selected clips are available online.