Social Sites And Travel: Good For Looking, Not Buying

Social sites like Facebook are one of the sources considered when travelers look to find some sort of shopping-related deal. But how many travelers use social sites to actually book a trip?

According to PhoCusWright’s Social Media in Travel 2012: Social Networks and Traveler Reviews, more than three-fourths of travelers turn to social networks to find some type of shopping-related deal, and 30% specifically seek out travel-related deals. But companies that have implemented booking tools within Facebook have so far reported mixed results.

“Everybody and their grandma may be on Facebook, but for many in the travel industry, that has not made social into a reliably actionable and demonstrably profitable marketing medium,” said Douglas Quinby, senior director of research at PhoCusWright in Travel Daily News.

According to the study, travelers do not use social networks to purchase travel, as they would search or travel sites. Sharing travel photos and stories on social sites is popular. Making purchases, not so much.
“The potential of social for travel may lie less in any one platform and more in the ecosystem of social data,” says Quinby, “to socialize a traveler’s experience across a variety of online travel websites and mobile applications.”

Need travel information in person? The up close and personal nature of travel shows like the New York Times Travel Show might be the answer. Travel shows feature exhibitors representing countries from around the world with a focus on travel destinations, packages and special offers, as well as tour operators, cruise lines and live entertainment for the whole family as we see in this video:




[Flickr photo by ideagirlmedia]

A Traveler In The Foreign Service: Diplomacy Isn’t Just For Diplomats

Protests over a film that insults the Prophet Mohammed are still ongoing, but it’s already clear that American diplomats and their families will bear a huge professional and personal burden as a result of the attacks on our embassies and consulates around the world. The Foreign Service community is still mourning the loss of Ambassador Chris Stevens, and his colleagues, Sean Smith, Glen Doherty and Tyrone Woods, and that huge loss, along with the security breeches at posts around the world are likely to have huge implications for Foreign Service Officers (FSO’s) and their families.

The State Department has already announced the evacuation of non-essential personnel and family members from at least two posts in the Muslim World and I’m sure that more will soon follow. We had similar evacuations prior to my arrival in Macedonia and while I was the Desk Officer for Chad in the aftermath of a coup attempt there in 2005, and these evacuations are extremely tough on families, especially those with school-age children.It’s obviously difficult for FSO’s who remain at post while their families go back to Washington or alternate locations but it’s also really hard on spouses and children, who may have their school year disrupted. Foreign Service kids are used to having to be the “new kid” at different schools around the world every few years but when they leave post on an evacuation, it’s especially tricky because they often have no idea when or if they’ll be returning to their old post, where their school and friends are.

The Ambassador or Chief of Mission at each post decides which employees are considered essential or non-essential and their decisions can result in hurt feelings or worse. And those decisions often have long lasting implications for how the post will function moving forward, even after everyone returns to post. I’ve seen occasions where FSO’s who are asked to leave post during crises lose the respect of their colleagues and can’t ever really recover.

In the wake of the attacks, security will also get tighter everywhere, which makes it harder for FSO’s to do their jobs but also creates a bunker mentality in which officers get caught off from the reality of the country they’re living in. Diplomats are the foot soldiers of American foreign policy – they implement the policies of the officials we elect.

But an equally important but unofficial role they play is serving as cultural ambassadors. When FSO’s and their family members make friends with locals, especially in countries where residents have limited exposure to Americans, they give locals a different perspective on our country. Making those kind of connections will be even more difficult post-Libya.

This weekend, I talked to Rick Steves, the travel guru, about the unrest in the Middle East and he underscored the importance of travel as a means of bridging cultural divides. It might sound like a cliché, but it’s true: Americans needs to travel because our diplomats can’t do all the heavy lifting for us, security restrictions or not.

Americans aren’t going to rush out to Libya or Yemen, at least not now, but we need to continue to travel to places like Egypt, Tunisia and every other reasonably safe destination in the Muslim World. If we travel to these places, meet people and let them see that most of us are respectful, humble and interested in hearing their viewpoints and learning about their countries, it really will contribute to mutual understanding and make people less likely to be swayed by videos they see on YouTube or things from hear from hard, right-wing radicals.

In the face of these attacks, we can either recoil and turn further inward or redouble our efforts to rebuild ties with the Muslim World. Our diplomats can’t do all the work, so it’s up to all of us to be citizen diplomats.

The reality is that ignorance here at home helps fuel the popularity of violent, dangerous ignoramuses abroad. We can’t all travel to the Middle East but we can learn more about the region, share those findings with neighbors and friends and create a country where no one would think to burn a Koran or denigrate the Prophet Mohammed, or any other holy book or revered figure.

Read more from “A Traveler In The Foreign Service” here.

[Photo by ClaraDon on Flickr]

Death Valley Officially Named Hottest Place On Earth

Death Valley has officially been declared the hottest place on Earth after a team of atmospheric scientists invalidated a temperature reading in Libya that had long been believed to be the warmest ever recorded. That means that the new record of 134°F/56.6°C was measured on July 10, 1913, at a weather station in Greenland Ranch, California.

The previous record of 136°F/57.7°C was recorded in El Azizia, Libya, on September 13, 1922. But meteorologists and climatologists have questioned the authenticity of that reading for years. In 2010, weather historian Christopher Burt from Weather Underground began an official inquiring that eventually led to a team of 13 scientists from 9 different countries joining together to determine if the reading was valid.

The team’s research got underway just as the Libyan revolution was kicking into high gear. That conflict put a temporary halt to the investigation as their primary contact inside the country went missing. He resurfaced eight months later, allowing the group to proceed and their findings revealed sufficient doubt to declare the old record to be inaccurate. The scientists blamed the faulty reading on antiquated instruments and a potentially inexperienced observer. They also said that the temperature was not consistent with those in surrounding locations and that the observation site wasn’t representative of the desert environment.

Weather geeks around the world will no doubt take note of this change and be excited by the declaration of a new “hottest place” on the planet. For most of us, however, hot is just plain hot no matter the location. While in the Sahara Desert a few years back, I saw temperatures flirt with 130°F/54.4°C as well and I’m not sure the difference of a few degrees would have even been noticed.

Still, if you have a desire to visit the driest and lowest place in North America, which also happens to be the hottest place on Earth, Death Valley National Park is certainly worth the effort.

The World’s Most Recommended Country To Visit

The world’s most recommended country to visit is Canada, says a study measuring public perceptions of countries around the world. The ranking is a component of the best overall country reputation that also considers employment, living conditions, investment potential and more.

Beating out Australia, Sweden and Switzerland for the second year in a row for the number one spot, Canada is one of 50 nations that will directly contribute to the $2 trillion tourism industry in 2012.

The annual RepTrak study was conducted by the Reputation Institute, a consultancy that measures the trust, esteem, admiration and good feelings the public holds towards 50 countries, by polling an online panel of 36,000 people representing the G8 countries.


“Beyond maintaining its top position, Canada has also improved its score by more than three points. Normally we don’t see such a large increase in a score from a top 10 country but Canada now stands head and shoulders above the other leading countries,” said Nicolas Georges Trad, Executive Partner, Reputation Institute in a statement.

Rounding out the top ten countries with the best reputations were Norway, New Zealand, Finland, Denmark, Austria and the Netherlands, all known for their stability, solid democracies, high GDP and strong social infrastructures.

The United States came in at number 23 but the study concluded that with a strong 5-10 point increase in the last four years, the reputation of the USA is trending towards more positive perceptions.



[Flickr photo by beaumontpete]

Stressed Out? Try A Walk In A Cemetery

Cemeteries get a bad rap in the United States. The only time of year we really pay attention to them is Halloween, and then, it’s to equate them with fear or evil. I suppose Memorial Day and Veteran’s Day give cemeteries a little love, but those holidays are more about who’s in the actual graves, and not about the places themselves.

Unlike many of the world’s cultures, which celebrate or dignify death, we avoid it. So it’s no wonder that most Americans find cemeteries creepy. That said, I’ve met a number of people like myself who enjoy exploring cemeteries when they travel. Some enjoy the religious, spiritual, historical, or cultural aspects, others like visiting the gravesites of famous people. Many find wandering through graveyards peaceful and relaxing, a place for quiet contemplation.

The latter is the primary reason I enjoy visiting cemeteries, although I also use them as a way to find out more about the city, village or country I’m visiting. I look at the names on headstones, trying to discern the immigrant origins of the residents, or imagine what circumstances led to the death of, say, so many townsfolk in a given year. I also like looking at surnames, especially in 19th century American cemeteries, because they’re often (forgive me) amusing.

%Gallery-165496% Boulder, Colorado’s, Columbia Cemetery was established in 1870. It’s filled with pioneers, Union soldiers, miners, even an infamous 19th century “lady of the evening,” and a recently identified Jane Doe from a 1954 murder case. There are also lots of great surnames: Goodnow; Sex; Belcher; Hussie; Slauter, and Liverhaste.

Built on 10.5 acres near Chautauqua Park, and overlooked by the famous Flatirons, the cemetery is a favorite spot for locals to run, walk their dogs (how many other cemeteries have dog waste bags at their gates?), or go for a quiet stroll. I live right up the street, and visit at least once a week, using it as an interesting detour on my walks downtown.

My favorite cemetery of all time is Telluride’s Lone Tree, which I’ve written about previously. Located toward the end of a box canyon with waterfall, it’s not only beautiful, but historically fascinating. The Telluride Historical Museum occasionally offers tours of Lone Tree, but you can just as easily visit yourself.

While I find many small-town graveyards interesting and a good place for a mental time-out, some big-city cemeteries are bona fide tourist attractions, yet remain peaceful oases. I highly recommend Paris’ Pere Lachaise, for its elaborate tombs and grave markers, many of which belong to the likes of Frédéric Chopin, Edith Piaf, and yes, Jim Morrison.

At La Recoleta Cemetery (Cemetario de la Recoleta) in Buenos Aries, you can visit the tomb of Evita Perón, as well as those of many of Argentina’s most famous political and literary figures. It’s worth a visit regardless, for the architecture of the mausoleums, which range from Baroque, Art Noveau and Art Deco to Neo-Gothic.

[Photo credits: fall cemetery, Flickr user JamieSanford; Chiloe, Laurel Miller; La Recoleta, Flickr user pablo/T]