Women’s only adventures becoming a popular option

As we reported recently, the adventure travel market has grown into an $89 billion industry. With that kind of money being tossed around, it is only natural for the travel options to diversify and one of the fastest growing segments of the industry is women’s only tavel. On these adventures, the men are left behind, and the girls get to have all the fun, as they visit remote, far flung corners of the globe on a trip of a lifetime.

There are a number of travel companies that specialize in this growing trend, including Adventure Women based out of Bozeman, Montana. They’ve been offering ladies only trips since 1982, and have some spectacular options for hiking and skiing in the American west as well as great international escapes to such destinations as Mongolia and Morocco. Perhaps the crown jewel of their offerings however is their trekking excursion to Nepal, during which the travelers hike a lower altitude portion of the Annapurna Circuit and visit the Chitwan National Park for whitewater rafting and wildlife viewing. The 15-day adventure offers spectacular scenery, cultural immersion, and adrenaline inducing thrills all in one complete package.

Rogue Wilderness Adventures, a company that specializes in rafting and hiking expeditions in Oregon, has also begun offering options just for women. Next spring, they’ll lead a multi-day hike along the Rogue River National Recreation Trail, covering more than 44 miles through some of the most pristine wilderness in the U.S. The adventurous ladies on the trek will spend their days hiking a spectacular 110-year old trail and their nights staying in historic lodges enjoying fine meals and sipping local wines by the fire. Travel company Journeys Within offers a number of great tours to Asia, including options to visit Cambodia, Thailand, and Vietnam. But they also offer a unique seven day journey entitled Laos for the Ladies which is an interesting mix of shopping, relaxation, and culture, with a dash of adventure mixed in for good measure. Highlights include hiking Mt. Phou Si, learning to cook Laotian food, shopping the famous night markets, and a small boat tour of the Mekong River. The trip is a great escape for those looking to experience a wonderful culture, not to mention a fantastic getaway with just the girls.

Finally, for the past three years Sheridan, Wyoming has played host to an All Girls Getaway put on by Rangeland Hunting Adventures. Over the course of that weekend, the ladies explore the Big Horn Mountains on foot and horseback, while fishing, camping, and taking in the wonderful natural beauty of the area. The girls stay in a pre-constructed campsite that includes comfortable tents with cots, while gathering round the campfire with their favorite beverage, while a tasty dinner is prepared for them. Next year’s ladies weekend is scheduled to take place August 12-14, but registration is already open and reservations are already being filled.

These women’s only escapes prove that adventure travel isn’t just for the guys any more. The next time you’re feeling the need to put a little adventure back into your life, grab your passport, gather up the girls, and hit the road. After all, why should the boys have all of the fun?

Outside Magazine searches for ‘reader of the year’

Do you, or does someone you know, eat breathe, and sleep outdoor adventure? If so, then you may be able to earn yourself some sweet gear, just by nominating them (or even yourself!) as the Outside Magazine Reader of the Year. The iconic, and popular, publication is looking for a Chief Inspiration Officer for 2011, and your nominee just might fit the description, earning you all kinds of swag, while they go on to fame and fortune in the glossy pages of the magazine.

Nominating someone is very easy. You simply click here and fill out the online form, which includes an essay describing why they are worthy of consideration. If your nominee is selected, they’ll earn the position as CIO for Outside and will be featured in an article. They’ll also be given the opportunity to contribute to the magazine throughout next year, offering up tips, advice, and inspiration that the average Outside reader can relate to. And as the person who nominated them, you’ll also receive a nice reward in the form of $1800 worth of free gear and a three year subscription to the magazine.

Nomination are being accepted through September 1st, with candidates being judged based on how much fun, and adventure, they’ve been able to work into their lives over the past few years. A healthy commitment to changing their life, or the lives of others, doesn’t hurt either, as the Outside editors are looking for someone who exemplifies the philosophy of the magazine. While the selection will obviously be somewhat subjective, they are weighing their decision on the candidates thirst for adventure, their capacity to inspire, and the creativity of the essay that is written on their behalf.

So, there you have it! Head on over to the Reader of the Year page and fill out your nominations. You may make someone a star in the adventure world, and earn your self great gear in the process.

[Photo credit: Outside Magazine]

Eat Cheerios, win a dream trip

Would you like the chance to do what you love? If so, then Cheerios is here to help. The iconic breakfast cereal, which touts itself as being good for your ticker, has launched their “Do What You Love” sweepstakes, offering us a chance to win one of ten spectacular vacations, and all you have to do is pledge to love your heart.

The ten trips are designed to offer a little something for everyone. For instance, sports fans will have the opportunity to win a trip to a NASCAR event in Florida, including VIP access to racers, cars and other behind the scenes activities. But if stock car races aren’t your thing, then perhaps you’d be more interested in visiting the set of This Old House, where you’ll have the opportunity to meet the show’s star, Roger Cook. The outdoor crowd will be interested in the trip to the Grand Canyon, which includes a $500 shopping spree to your favorite gear shop, not to mention jeep tours, whitewater rafting, and more.

Entering the contest is easy. You simply go to the official site, select the trip that most interests you, take the pledge to love your heart, and fill out the entry form with your contact info. That’s all there is to it, and best of all, you can enter once per day, giving yourself plenty of chances to win or go for multiple trips that appeal to your sense of wanderlust.

To check out all of the available trips, and to enter head over to Cheerios.com/love.

[Photo credit: chensiyuan via WikiMedia]

Adventure travel market grows to $89 billion

According to a new study commissioned by the Adventure Travel Trade Association (ATTA), Xola Consulting, and George Washington University, adventure travelers spent more than $89 billion on tourism in 2009, demonstrating the strength of the adventure market in the travel industry. That number doesn’t include the money that those travelers also spent on airfare, nor new gear.

The study questioned 850 travelers from North and South America, as well as Europe. More than 70% of all international travel originates in those locations with the highest number of travelers coming from the United States, Argentina, Brazil, the United Kingdom, Germany, and Spain. Researchers hoped to get a better understanding of the adventure tourism market, which they defined as travel, either international or domestic, that included physical activity, nature-based options, and cultural experiences, in hopes of getting a grasp on this fast growing industry.

While the full study won’t be published until later this fall, some of the findings have already been made public. For instance, the ATTA says that the typical adventure traveler is 36 years old and spends between $450 and $800 per vacation, excluding their airfare. They are also more likely to hold a passport, and are generally more educated and affluent than the “typical” traveler.

They also don’t seem to mind spending money on their travels, as in addition to the $89 billion spent on the trips themselves, adventure travelers spent an additional $53 billion on related gear, apparel, and accessories. That brings the total market value for adventure travel to $142 billion in 2009. In comparison, the cruise line world market share is estimated to have a value of about $27 billion.

As you can imagine, many travel companies are scrambling to get a piece of the pie, with more exotic treks and cultural excursions to far flung places being planned all the time. Adventure travel clearly isn’t a niche market any longer, and what was once the purview of dare devils and thrill seeker, is becoming all the more appealing to mainstream travelers too.

Contour introduces hands free video to watersports with new Surf-Wake Mount

Contour just announced the newest accessory for their wearable HD camcorder lineup. The new Surf-Wake mount attaches to a surfboard or wakeboard, and provides a sturdy yet flexible mount for recording activities in HD. Once inside the new mount, the ContourHD camera is fully waterproof, and buoyant, just in case the camera takes a tumble.

The new mount is also surprisingly affordable – at just $39.99, it is quite a bit cheaper than most other waterproof camera mounts. Thanks to a rubber ball assembly, the camera can be rotated 360 degrees, so you’ll always be able to find the best angle for your shot. In the video clip above, you’ll get an idea just how impressive this new mount is.

The new Surf-Wake mount is one of almost 20 different mounting solutions for the ContourHD camera – other products allow for helmet, bike, goggle and windshield attachment. A full overview of the various solutions can be found on the accessories page. To learn more about Contour, check out their site, which is chock full of stunning video clips made with their cameras.