AirTran will Sell Upgrades after Take-Off

Low-cost carrier AirTran has found a novel approach to the whole a la carte pricing scheme that some airlines seem to be intent on imposing on passengers. No, they won’t be charging you extra for using the lavatory or being fat. The airline recently announced plans to sell upgrades after boarding. Passengers who are seduced by business class during the boarding march to economy can purchase an upgrade from a flight attendant with a credit card. It will not be that expensive, either: $49 to $99 for a one-way upgrade to business class from the economy trenches.

All this depends on if there are any upgrades remaining after boarding. Passengers who like the idea of seats that are 4 inches wider and a half-foot of extra leg room should upgrade early to ensure that there are still seats available. The Atlanta Journal-Constitution summarizes the new strategy: “AirTran will continue to sell upgrades at the time of booking, at check-in, at the ticket counter or at the gate, and continue to give complimentary upgrades to elite travelers. Flight attendants will make announcements on board if any upgrades remain and are for sale.”

[Via Today in the Sky]

AirTran Airways to come to Columbus. It’s not Skybus, thankfully.

Yesterday’s news brought the welcome breath of new life to Columbus ever since Skybus did us wrong, jilting us like an uncaring, unfeeling lover.

I heard in a radio news broadcast that AirTran Airways will begin flights between Columbus and Atlanta, Fort Myers and Orlando starting November 6. As the news commentator noted, this does not mean there will be a rush on low cost airlines to Columbus. Jet Blue, for example, has been there and done that.

Still, when I think of how Jet Blue used to be here before Skybus RUINED IT, I feel like Kate Winslet, almost frozen to death, floating on that piece of wood after the Titanic sank, hoarsely crying out, “Come back. Come back.”

I’m glad that AirTran has noticed that Columbus is a viable market for folks going to Florida. If you’ve ever been in Columbus, Ohio between January and April, you’ll know why folks are eager to get out of here and head south. The gray skies make this a place to leave if ever the chance arises.

If only AirTran wasn’t bailing out of Newburgh, New York and would make that a Columbus connection as well, I’d be ever so thrilled.

According to this article in the Columbus Dispatch, AirTran has been one of the best managed airlines in the past nine years. Skybus was exactly the OPPOSITE. I’m still stinging from the break-up.