The 2009 edition of the Adventure Travel World Summit (ATWS) has barely ended, and the industry is already looking forward to next year’s event which is scheduled to take place in Aviemore, Scotland in early October. The annual convention, which is hosted by the Adventure Travel Trade Association (ATTA), brings together some of the top adventure travel representatives from around the world to discuss issues such as ecotourism, sustainable travel, and possible future destinations.
This year’s event was held in Quebec and welcomed more than 500 attendees who represented a host of travel companies spanning 56 countries from around the globe. Many of those attending used the opportunity to network with one another on potential partnerships as well as share information on best practices that can be applied to the adventure travel industry. A similar number of people are expected to attend the 2010 conference as well.
The ATWS is also used as a showcase for the host destination to demonstrate its own adventure travel potential. Next year, Scotland will be highlighting its challenging trekking courses, white water rafting destinations, and impressive sea kayaking options, all set against dramatic backdrops that are always a lure for outdoor enthusiasts.
Next year’s World Summit will take place from October 4-7 and registration is already open.