Travel agents: The dinosaur you just might need


A long time ago, in a travel world far away, you needed a printed ticket to get on an airplane and you probably got it from a travel agent. Now you buy online and there is no ticket, just a number. Not all that long ago, you needed special printed travel documents to go on a extended land or cruise vacation and you picked them up at your travel agent’s office. Now you don’t need those either and you probably don’t visit your travel agent’s office very often, if you even have one. Then, traveling meant being prepared with a trip to the library, book store and travel agency office for information . Now we click our way to expert status without leaving home.

We can easily book most travel options without a travel agent. That’s a fact. The big question though is: Should we?

These days about the only place you’ll find an airline ticket is on American Idol when when hopefuls get sent along to Hollywood. Travel agents still issue them but now it is mostly as a courtesy to clients too busy to do it on their own or as part of a package. Today, we can select the airline we want, when we want to fly and even a seat assignment, all online. Other types of travel as well, from land vacations to cruises, have been made available to click-and-book.

Where travel agents have the most visible value is being there for travelers when something goes wrong. But that does not happen all that much so those who are comfortable with the click-and-book method accept the risk.

More commonly, travel agents can offer great value that travelers could not get on their own.

That value may translate to lower prices, complementary upgrades, bonus amenities when traveling and other good things down the line, after booking. That “after booking” part is the unknown, difficult-to-measure factor that eludes many travelers.

Odds are up-front pricing on many elements of a travel purchase will be the similar or the same from one source or agent to another. Even compared to the service provider, be that an airline, car rental agency, tour company or cruise line, pricing is similar.

Or so it seems.

That similarity in price may be misleading and causes those with even a minimal online booking comfort level to think or say “What do I need this middleman for? I can do this myself.”

True, today we can do it ourselves. Do we save money? In the long run, probably not. Anything we can find online, travel agents can find too. They can also monitor pricing, economic, social or weather-related concerns that might affect your travel.

The big advantage of a travel agent today is very much like it was years ago, it just comes in different forms.

Your good travel agent will have all the information you need to make the most of your vacation. That may be as simple as sending along links to critical websites, basic but required literature on destinations or merely making sure all the T’s are crossed and the I’s dotted.

More importantly, your travel agent considers the act of booking the beginning of the transaction, not the end like the result of click-to-book methods. Once you have paid, you are done with the click-to-book way. Now all you have to do is make it to the airport on time for that flight and that is the end of it.

In today’s world, prices, availability and even the nature of travel are changing at a rapid pace. Websites update pricing and availability but offer little or no hope of passing new benefits available after the sale along to travelers. Click-to-book methods are pretty much done with you after payment is made.

Travel agents work on building or maintaining an ongoing business relationship with you and are easily accessible. Try emailing, tweeting or calling your click-to-book website.

Should your plans change, should you have questions or should you want to know more about where you are traveling and how you are getting there, your agent is just a phone call, email or tweet away.

A travel agent is “your friend” in the travel business. They are your friend who knows what is going on in the travel industry. They can put that information together with their knowledge of you for a winning combination that will reap huge rewards in the long run.

Need to book a quick business flight and be done with it? Click-to-book. Doing any actual traveling where memories, experiences, sights and sounds might be important? See a travel agent.

Flickr photo by Ivan Walsh


5 tips for sleeping in your car




Although I’d say I was always a traveler, the meaning of travel didn’t fully kick in for me until my early twenties. I found myself touring with my old band during this time of my life. And while it’s difficult to accommodate a single poor person every night of a 30-80 stint on the road, it’s even more difficult to accommodate four poor people every night for that long. Because of this, my band mates and I took the easiest way out and routinely slept in the car.

Our respective cars were (in order): a Honda Odyssey, a Suburban, a Ford 12 passenger van, and a Ford E150 van. We filled these cars tightly in a Tetris-like fashion with drums, guitars, amps, merchandise, and the personal belongings needed for several weeks on the road. I could see the mound of gear every time I checked my rear-view mirror. The sleeping area was abbreviated at best and the coping skills I developed along the way became monumental lessons learned in how to sleep in cars.

Last fall I moved from New York City to Austin and I drove south for four days with my boyfriend and a backseat/trunk area clogged with instruments and clothing. The car (which is still running) is a 1996 Honda Accord with 272,000 miles on it. Sleeping in this car wasn’t easy when we pulled over at a rest station in Charleston, West Virginia, but it’s wasn’t impossible, either.

Skip to a recent embarkment on a 10 day road trip across Northern California. We upgraded our economy car rental for $5 more a day at the last minute and we did so for a good reason: the seats in the slightly more expensive car fold down into a debatable version of a bed.

It’s not that we can’t afford hotels or Air B&B rooms. It’s just that we can spend our money on other things if we sometimes bypass the budgeting for accommodations. We can have a few extra nice meals out and a few extra drinks at those meals. We can attend a few more shows and afford a few more guitar pedals for our studio in Austin. We can do these things with just one less hotel room per trip in some cases. It’s not for everyone, but if you’re interested, here are some tips from my own experience for skipping lodging expenses, staying the night in a car, and actually getting some sleep.

1. Visualize your bed
Since every car is built differently, your sleeping options will vary from car to car. The worst case scenario here is often times the Honda Accord scenario I outlined above: a small car with a trunk and a backseat filled to the brim. The best case scenario is a van or a truck with a covered bed. But no matter what kind of car you’re traveling in, take a close look at where you’ll be sleeping. Know whether you’ll need to sleep in a seat upright, on seats that fold down into a somewhat flat surface, or on a bench seat, for instance. Tip: If you’re renting a car, consider your potential sleeping space when choosing your vehicle.

2. Acquire bedding
Whether you’re packing from home and planning well in advance to sleep in the car during an upcoming trip or deciding on a whim to give it a go, you will, I promise you, sleep better with some bedding. Pillows and blankets will make you a happier car-camper than you would be without them, but sleeping bags will make the world of difference you need on a chilly night. Something thick enough to cover any jolting uneven surfaces will save your tired soul–and your neck. Foam bedding is good for this because it can later be rolled up and stowed. Tip: If you’re in a jam, piles of clothing as bedding is better than nothing at all.

3. Prioritize privacy
Ok, I’ll admit, you sacrifice a certain level of privacy when you sleep in public, even if it’s in your own car. But some measures you can take will at least make sure your sleeping quarters are a little more private. If you have a choice in cars, go for one with tinted windows or no windows at all in the back. Some people suggest covering your entire sleeping area with a tarp. I haven’t tried this yet myself, but I’m sure it works. At the end of the day (when you’re likely to be car-crashing), you’ll sleep better the more you feel like you’re in a bed and not a car. Block the outside world as best as you can and you’ll start thinking of your car as your bedroom before you know it. Tip: While touring, we often rigged up a sheet or blanket against the back windows–this works fine.

4. Park wisely
You can’t sleep in your car just anywhere. Well, ok, scratch that. You can, but you run the risk of being rudely awakened by someone asking you to move. It’s no fun waking up to the bouncing beams of an intrusive flashlight at 4am, so try to avoid this. Don’t park in lots for businesses that aren’t open 24 hours. Avoid standing out as the only car in an area. Instead, shoot for rest stops, 24 hour parking lots, and, my favorite, residential streets. As long as you’re respectful and private in your car-sleeping affairs, it probably won’t even be obvious to nearby strangers that you’re sleeping in your car. The better job you do at forging some semblance or an ordinary unoccupied parked car, the better you’ll sleep. Tip: Stay away from street lights.

5. Bring your morning routine with you
Your best car sleeping experiences will be had when paired with proper morning planning. A quick trip into a public bathroom with these items in hand will get you ready for the day ahead: toothbrush, toothpaste, face wash, hair bush, and razor. Also be sure to have any medication you need on hand, something for an easy breakfast (granola bars do the trick), and clean underwear. Tip: If your hair gets greasy easily, have some baby powder with you. A sprinkle of it brushed into your hair will absorb the grease.

I have a soft spot for sleeping in the car, uncomfortable as it sometimes is. If you find yourself wanting to save money and avoid planning while traveling, take my advice and try it out. In the meantime, let us know in the comments of your personal car-sleeping tricks, tips, and tales.

How much are you really paying for your plane ticket?

We’ve heard airline employees gripe ad nauseam about how flying just isn’t what it used to be … because it’s so much cheaper than it was back in the glory days. True, we’re looking at a much different world post-regulation, but that was so long ago that it isn’t relevant any more.

So, what about today? Are airlines still getting hammered in the deal (as they contend), or are consumers giving ’til it hurts? The answer, of course, is somewhere in the middle.

You probably saw my story this week that puts plane tickets up 13.1 percent year over year for the second quarter, though it really just offsets a 13 percent decline last year. Nonetheless, the $341 average domestic fare is close to the 2008 peak of $346 and the third-highest average domestic fare attained since 1995 (2006 came in second at $342). It really does feel like we’re getting screwed.

Think again. Airline employees have a point, but only narrowly.


Adjusted to 1995-equivalent dollars, the average domestic fare this year is only $238. That’s a 20 percent drop from the $297 average fare in 1995. Over the past 15 years, the airline industry has lost a lot of ground. The peak, in 1995-equivalent dollars, was reached in 1999 ($302) and maintained in 2000 ($300) before the slide began. Even in this analysis, however, 2010 shows a marked improvement from the 2009 level of $213 (in 1995-equivalent dollars).

So, in pure cash, the airlines have been getting shafted. The industry’s position falls apart, however, when you consider the inclusion of ancillary fees, which are expected to be good for $8.9 billion in airline profits this year, according to IATA. The inflation-adjusted fare we’re paying doesn’t include the amenities we used to receive … and the airlines are generating extra income from what they used to include in the price of a ticket.

There’s no doubt that airfare is cheaper than it’s been in at least a decade and a half, but you’re not getting the value you used to.

[photo by Mr. T in DC]

Cheap tickets still exist, despite airfare inflation

Is it really getting more expensive to fly? Earlier this week, the Department of Transportation revealed that ticket prices were up 13.1 percent year over year for the second quarter of 2010, a stunning increase – though tempered by the fact that fares actually fell 13 percent year over year from the second quarter of 2008 to the second quarter of 2009. If nothing else, this does raise concerns about whether we won’t have access to cheap tickets for a while.

With some strength coming back to the travel market, it’s easy to speculate that rates will continue to rise, especially if business travelers come back into airports in force. And when you look at the history of airfares over the past decade and a half, it’s easy to see why. Despite grumblings in the industry that flying is getting cheaper, average fares have climbed 14.8 percent cumulatively from 1995 to 2010, with 2010’s average domestic fare of $341 approaching the 2008 peak for this period of $346.


But, there’s a silver lining. There’s still enough market inefficiency to make deals possible, and the rising strength of intermediaries (i.e., online travel agencies) means that you should be able to score some great fares next year. As the battle for brand recognition as a way to access consumer wallets heats up, look for competition to put some pressure on the economic drivers that push fares higher.

I’ve heard from Bill Miller, Sr. VP of Strategic Partnerships at CheapOair that average ticket price (base fare only) fell 0.3 percent year over year for domestic flights and climbed 0.2 percent year over year for international flights. Effectively, this translates to no change while the underlying carriers are pushing fares higher.

Miller tells me, “At CheapoAir we work hard to keep airfare prices low for our customers. Year-over-year, airline ticket prices that customers buy from us have actually decreased very slightly. And, our international airfare prices have gone up very slightly. We will continue to focus on finding low airfares for our customers as that is what is important to them.”

So, while fares are still at close to their highest levels since 1995, it doesn’t mean there’s reason to give up hope. Combine the fact that you can still find bargains with the increase in purchasing power that accompanies an economic recovery, and you’re in better shape than you think.

Time to get out on the road!

[photo by AMagill via Flickr]

The death of cheap tickets? Four factors to watch!

Are the days of bargain pricing over? There’s a lot of pessimism around this issue. After getting smacked around in 2008 and 2009, this year has been a good one for air carriers, and USA Today reports: “Airfares are on the rise again and unlikely to fall again anytime soon.” Yet, a travel industry recovery comes with advantages, as more people want to fly, and they tend to be willing to stomach higher prices. So, what’s the deal? Are we going to pay more (happily), or will 2011 means continued a continued prowl for cheap tickets, particularly online?

There’s no doubt that the airlines are getting more of our wallets. The U.S. Department of Transportation says that the average domestic ticket surged 13 percent – from $301 to $341 – from the second quarter of 2009 to the second quarter of 2010. That’s the fourth quarter in a row domestic fares rose.

Now, airlines are price-takers, not price-setters. What does this mean? They respond to what consumers are willing to pay … they don’t set the tone for the market (e.g., the way a luxury goods manufacturer would). So, if fares are shooting up year over year, a consumer willingness to pay is certainly implied.

Individual airline fare increases are pretty interesting, with United Airlines up 25 percent on average for is period and discounter Southwest adding 15 percent, on average, to every ticket.

According to USA Today, airfares are climbing for three reasons:1. Tension between capacity and demand: during the recession, airlines cut capacity in an effort to lower operating expenses and keep their margins from getting throttled. Available seat miles plunged more than 12 percent from the fourth quarter of 2007 through the end of 2009, according to the Air Transport Association. But, travelers are coming back. Demand is up, and there isn’t as much supply on hand. That pushes prices higher, even as airlines scramble to add capacity. Yet, available seat miles are up only 1.5 percent over the past year.

Why?

Airlines have been burned by market forces before when adding capacity too quickly. USA Today explains:

Having learned a bitter lesson by adding back too much capacity, airlines are exercising greater caution and restraint this time around. Additionally, bankruptcies and consolidations during the past few years helped contain capacity. Brands like Aloha, EOS, MAXjet, Midwest, Northwest, Skybus and ATA Airlines have disappeared as a result of consolidation or financial calamity and AirTran and Continental Airlines will soon follow suit.

2. Oil won’t go down: oil has been on the rise for a decade, moving from below $20 a barrel to above $90 a barrel, some of which came from the 2008 market shock. Someone has to pay for this of course … and it isn’t necessarily you. That’s the problem with being a price-taker: you can’t pass along all your expected or unexpected price increases to consumers. Now that market pressures are being eased, airlines can start to recapture some of these expenses.

3. The business is changing: according to USA Today, “so called ‘low-cost’ airlines look more like network airlines every day” – as a result of carrier merger activity. And, the increase in maturity comes with higher expenses. For example, these airlines are “rapidly expanding into larger hub airports or building their own”: that cost cash. It has to come from somewhere. It can also come with long-term costs that aren’t always easy to forecast:

Hub airports are often plagued with congestion, resulting in increased flight delays which can wreak havoc on aircraft turnaround times and utilization schedules, further raising operating costs. In recent years, Southwest has expanded into some of the most congested airports in the country, like Boston Logan, New York LaGuardia and Washington Reagan National.

4. There’s more to spend: the fact that there are expense pressures on airlines doesn’t mean that you’re going to have to foot the bill. The oil price factor, for example, has been around for a while, and it wasn’t enough to protect carriers from price declines. The fact that you probably have more discretionary income – or at least less perceived employment risk – means that you aren’t going to wince when you see a higher price. You’ll book with less lead time. It’s easier for you to spend.

What will be interesting to see is the extent to which consumers will be more willing to open their wallets. Even though having more cash comes with a bit of comfort in using it, memories may not be as short following this recession as they were in previous economic downturns. The recession kicked off by the global financial crisis in 2008 hurt. A lot. Unemployment was severe – and continues to be. People may not be as willing to pay big fares as they were in the past. Does this leave more market opportunities for online discounts – such as those offered by online travel agencies? That remains to be seen.

What do you think? Leave a comment to let us know! There’s no crystal ball on this one, and I’d love to get your thoughts.

[photo by atomic taco via Flickr]