Cruise line pays would-be passengers to watch TV

Norwegian Cruise Line’s episode of the hit reality series Undercover Boss was first broadcast last January. But it’s summertime now and that brings reruns. The Undercover Boss episode featuring Norwegian’s CEO Kevin Sheehan replays July 17. In an interesting twist on summer TV viewing options, Norwegian Cruise Line pays an on-board cash bonus to anyone who books a cruise between July 16 and 18.

“While I may not have performed the tasks as well as our amazing crew during the experience, we’ve received a tremendous amount of support from guests and travel partners as a result of our Undercover Boss episode” said Sheehan.

The show, which first aired on January 2, 2011, was seen by more than 14 million people in the US and has also aired in Canada, Australia and Norway. Norwegian Cruise Line’s episode of Undercover Boss was also the most-recalled brand appearance in a prime-time broadcast show in January.Viewers will have the chance to relive everything from the awkward moment when Sheehan’s cover is blown by a waitress in a restaurant on Norwegian Epic to leading a crowd of 1,000 guests in a line dance. Watch as Sheehan attempts to work alongside a deck repairman (and fellow New Yorker) who was frankly critical of his performance. One of the best parts of the episode comes when Sheehan agrees with a crew member that what looked to be a great new feature on Norwegian Epic in the boardroom played out to be a dismal failure in real life. That segment alone is worth the watch.

As an exclusive offer for the rebroadcast of the episode, guests who book a Norwegian cruise vacation between July 16 and July 18, 2011 will get up to $200 to spend on board and a reduced deposit.

“I think the viewers were in awe of our amazing ships and phenomenal hard working crew and truly felt a connection with us” Sheehan added.

CBS’s pseudo-reality series, Undercover Boss, features a high-ranking executive posing as an entry-level worker in the company they manage. Camera crews, lights and associated production stuff is passed off as part of a “documentary” about what it’s like to be the new guy at work. Previous companies featured include Frontier Airlines, Johnny Rockets, Subway Restaurants and Direct-TV.

Undercover Boss can be seen July 17, 2011 at 9 p.m. ET (8 p.m. CT) on the CBS Television Network.

Flickr photo by Stephen & Katherine

Travel Dreams survey ranks cruise vacations tops

Virtuoso Life magazine readers, some of the world’s most sophisticated travelers, voted for travel options on their “wish list” for the 2011 Travel Dreams survey and the results are in. Spending time on the high seas emerged as a common theme. Taking a world cruise and sailing the Mediterranean by private yacht were the top two “Trips of a Lifetime,” while cruising was selected as the “Most Desired Travel Experience.”

“Virtuoso clients are some of the most sought-after travelers because of their strong desire for authentic experiences and their propensity to vacation longer and more frequently, and spend more,” says Elaine Srnka, editorial director for Virtuoso Life.

During the fifth annual survey, in addition to cruise vacations, the Virtuoso Life reader votes revealed other desirable trips and destinations ranging from blasting off into space to renting a private island and chose destinations from French Polynesia to Greece.

Top 10 trips of a lifetime

1. Setting sail for a world cruise
2. Sailing the Mediterranean on a private yacht
3. Calling on all seven continents
4. Renting a European villa
5. Visiting all seven New Wonders of the World
6. Photographing the “big five” on an African safari
7. Renting a private island
8. Blasting off into suborbital space
9. Chartering a private jet
10. Dining my way through Paris’ best restaurants

Top 10 dream destinations

1. Australia
2. Italy
3. South Africa
4. New Zealand
5. Greece
6. Antarctica
7. France
8. French Polynesia
9. China
10. Ireland

The “Travel Dreams” survey released this week and conducted between January 1 and March 31, 2011 yielded nearly 14,000 responses. Sixty percent plan to take three or more short vacations this year, while 63 percent will take an additional one-to-two longer vacations and 33 percent will take more than three longer vacations this year.

For complete survey results, visit VirtuosoLife.com

Flickr photo by spaceodissey


Say It Ain’t So: Weezer will headline cruise

The sea is rollin’ like a thousand pound keg, and Weezer is getting ready to rock the Carnival Destiny’s lido deck. The Grammy Award-winning band has just announced they will be entertaining 2,500 passengers on a 4-night sailing from Miami to Cozumel (yes, Mexico’s own ‘Island in the Sun‘) in January.

The bill also features Dinosaur Jr., with other acts including Sebadoh, Gene Ween, Wavves (how appropriate), Dave Dreiwitz, the Antlers and more. The bands will perform shows festival-style on four stages day and night, with Weezer rocking the pool deck as the ship sets off and again in the indoor main theater. Weezer fans will have a chance to get photos with the band and participate in a Q&A session.

The whole shebang was put together by Sixthman, the same company that puts on cruises featuring rock and roll acts such as Kid Rock, Lynyrd Skynrd, Lyle Lovett, Kiss, 311 and more. Prices for the Weezer Cruise, which sails from January 19 to 23rd, start at $699 per person.

[Photo by James, Wikimedia Commons]

America’s Cup to put clean-air program on hold

By 2014, cruise ships stopping in San Francisco will be required to plug in to cleaner shore-side power rather than running their diesel-burning/polluting engines. Several cruise lines have been preparing for the new requirement and are already up and running. But the $5 million clean-air program along the San Francisco waterfront will be temporarily halted to accommodate the prestigious America’s Cup regatta, prompting criticism from environmental advocates.

“With just one stroke of a pen, it’s gone,” said Teri Shore, program director at the Turtle Island Restoration Network (TIRN) reports the San Francisco Bay Guardian. While the shore-side power hookup is disabled, “The ships will be coming in and parking, and running their diesel engines” at other waterfront piers.

Smaller ships used in the regatta and operation of the regatta itself does not allow for use of plug-in technology, a sore spot with environmentalists. Fearing the impact of America’s Cup crowds and construction, several environmental organizations and a neighborhood group have joined together with a unified message.
“This is a real unusual team effort,”Deb Self, executive director of San Francisco Baykeeper, a pollution watchdog told the San Francisco Business Times “At this point it’s kind of all hands on deck.”

Their concerns include the coordination and capacity of public transportation, keeping the bay free of pollutants when visiting boaters descend on the region, minimizing the effects of dredging on bay wildlife and protecting fragile habitats that line the waterfront.

The Port had already anticipated temporarily halting the shore-side power for a year during construction of a Pier 27 cruise terminal, Brad Benson of the Port of San Francisco told the Guardian. “Assuming there were no America’s Cup, it would already not be in operation … for approximately one year,” he explained. After a year of construction that will mark the first phase of the cruise terminal project, the 34th annual America’s Cup will move onto the site, he said. “As a result of the America’s Cup, shore-side power is not going to be available for one year.”

Benson said the port is starting to look at how it could offset the impacts, looking for ways to reduce carbon emissions that might make up for no shore-side power “I can’t tell you whether we could achieve the same level of emissions reductions that shore-side power would provide,” he said. “It’s very effective.”

It looks like this will be an issue to watch right along with the America’s Cup who this week announced Team Korea as a new entry to this prestigious event, with a press briefing at the spectacular Seoul Marina on the Han River in Seoul.

Only fifteen nations have ever entered the America’s Cup contest in its history, and Team Korea is the only new entry of the nine teams and eight countries involved this time. The 34th annual event brings the competition for the oldest trophy in international sport back to the United States for the first time in 18 years.

Flickr photo by Port of San Diego

Cruise line granted access to protected Alaska park

American Cruise Lines operates a fleet of small ships and offers more than 25 unique itineraries along the inland waterways and rivers of the Pacific Northwest, the Mississippi River System and East Coast of the United States. This week the line announced that it has been awarded a contract to enter Glacier Bay National Park making it the newest cruise line granted access and one of only a few cruise lines permitted to tour the area. Known for its abundant wildlife, spectacular blue glaciers and for being a highlight of any Alaska adventure, Glacier Bay is a highly sought after destination for Alaskan cruisers and travelers. American Cruise Lines will offer seven-to-eleven night cruises including round-trips out of Juneau.

“As one of the few places where people can still view the world as nature intended it to be, we wanted to make sure we could take our passengers there to experience it for themselves.”
said Timothy Beebe, Vice President of American Cruise Lines.
Designated a World Heritage Site and Biosphere Reserve, Glacier Bay is a nature wonderland. Ships visiting are joined by a National Park Service Ranger and a Native Cultural Interpreter who will provide narration and insight into Glacier Bay, as well as help spot wildlife such as mountain goats, whales and brown and black bears.

“Here we can return briefly to a time that doesn’t exist anywhere else,” noted renowned photographer, Mark Kelley’s award-winning book, Glacier Bay National Park: Alaska.

Cruise ships commonly stop in Glacier Bay then gently spin around to allow unparalleled viewing of glaciers.

Beginning next summer in June of 2012, American Cruise Lines will offer several different Alaskan itineraries, including round-trip cruises departing from Juneau, Alaska, and one-way cruises between Juneau and Seattle, Washington. New and returning passengers can expect all the modern on-board amenities including over-sized staterooms and bathrooms, private balconies, and elevators to all decks, along with exceptional locale-inspired cuisine and highly personalized service.

Related Stories