Cruise line shopping experience to feature more, better information

On any given cruise line, onboard programming includes a variety of activities, dining, shopping and entertainment options. While at sea, that programming is often themed to a particular port of call that will be coming up soon, providing information on the port, shore excursions and shopping options. Now, in a way similar to how they are handling onboard entertainment and dining options, Royal Caribbean International is taking on shopping.

Starting in October, Royal Caribbean will be working with a new partner to handle their port shopping program. Royal Media Group will greatly expand what the line is currently doing, adding to the standard shopping talks and fliers left in guests staterooms.

“We are very excited to once again be working with the team at Royal Caribbean International and to not only increase revenue for the port shopping program, but to be a partner in driving all onboard revenue,” said Philip Levine, president and CEO of Royal Media Partners.The plan is to embed the shopping program much deeper into the cruise experience.

Before the cruise, web and smart phone-based port shopping and concierge information will be available. Much like pre-reserving shore excursion, dining, beverage packages, Bon Voyage gifts and entertainment options is possible right now, guests will have much broader access to port and shopping information.

Television options on board will feature new destination programming in addition to port talks which have traditionally been thinly veiled sales pitches on many cruise lines.

The big question is

“Will this be more annoying shopping information or will it add value to our port experience with more in-depth information on ports of call?”


More, better information that will enable passengers to have a more meaningful experience ashore would surely be welcomed. Yet another way to advertise shopping options? Not so much.

The new program will be on Royal Caribbean ships sailing the Caribbean, Bahamas, Bermuda, New England, Mexico and Alaska starting in October. Oh, catering to the American market just as the holiday shopping season begins.

Score so far on this particular topic: Sell us more stuff 1, Enrich experience 0.

It should be fun to watch how it all plays out.

Flickr photo by waldsee2008 who captioned “this lady talked about shopping in Mexico, but she spend 75% of the time talking about a good price for Diamonds…. like I wanted to buy them.?


Tips for solo travelers to make the cruise world fair

An ongoing complaint about cruise vacations has been from solo cruisers; people traveling alone. Solo cruisers pay double the cruise fare most of the time because cruise lines base their world on double-occupancy. That does not mean that solo cruisers just have to resign themselves to either paying double or forgetting about going on a cruise. Things are changing and there are steps the solo traveler can take to get the best possible value.

To be fair, the cruise industry is changing a little. Not much, but a little. Norwegian Cruise Line added solo studios to their new Norwegian Epic, an industry first and quite the experiment. The cruise world watched closely to check the popularity of the new accommodations. Apparently the results don’t have other cruise lines rushing to the drawing board to see if they can modify ships and cash in on the bonanza. Still, Norwegian is trying and singles like the Epic studios which recently won a design award from Travel + Leisure magazine.

But other than that bold move by Norwegian, we’ve just heard some rumblings about Royal Caribbean maybe slapping a few on some of the older ships during drydock. There is not a lot of help coming for singles from the cruise industry. The solo traveler will have to take the lead to make it happen but significant savings can be realized by being actively involved over the life of their cruise booking. Check these tips:

  • Check prices twice daily. Prices change, sometimes only for a few hours. Now that you have your cruise booked, you need to check for price reductions and have them applied when available. Your travel expert can help with this.
  • Buy discounted fares whenever possible (duh) and use a travel expert who is consistently accessible either by phone or email to get those new rates applied to your booking. While yes, it’s true that singles usually pay double, some lines offer a discount on select sailings as an incentive to book.
  • Buy way far in advance. That’s always a good idea. You get the best selection of cabins and often the best price too. A possible bonus: If the price goes up for your cruise closer to sailing, consider the price difference if you were to buy now an early buy bonus. If you are really hung up on pricing, this can help ease your pain.
  • Consider bringing a friend. I know, that’s the easy answer but maybe its time to really seriously consider it. A relative, someone from the office, a neighbor, maybe someone you know who did something nice for someone else and deserves recognition.
  • Check in with Single Travel sources like Singles Travel International to learn about their world and what it can mean to you. The singles scene does not have to evoke thoughts of singles bars, lonely nights alone or other similarly depressing thoughts.
  • Look at it differently. Instead of “Oh no, I don’t have anyone to travel with!”, try “Yes! I am going all by myself and can do whatever I want to, without regard for others”. You don’t have to be concerned about who’s turn it is to use the shower, where you will put your stuff in the cabin and what shore excursions “you both” or “all of you” would like.

There is no one single tool or idea that will make the cruise world totally fair for solo travelers. But by taking another look at the whole process, from booking to sailing, and by being actively involved along with your travel expert, solo cruising can be a rich and rewarding experience.

If all that’s not enough, try these 10 Reasons To Travel Alone, hold your head up high and have the cruise of a lifetime.

Flickr photo by Lisa Sanderson


Ten cruise tips for better vacation value that everyone can use

Travelers booking cruise vacations go about it a number of ways. Some click-to-book with a third-party website, others book directly with the cruise line. Some seek the help of a general travel agent while others use a Cruise Travel Expert. At one time or another, all of them get booked. Almost immediately after booking, without fail, most look back and wonder if they got the best value. Here are some good tips to insure you have the best value.

1. Concentrate on value, not price. Too many people focus on simply the lowest price without regard to what comes along with it. One of the most common mistakes made is to pick a ship, sailing date and category of cabin then go shopping online. There are way more variables in the equation that need to be considered to get the best value.

2. Use a Cruise Travel Expert You can start with a standard travel agent, one who books any sort of travel. But as soon as possible, that person needs to be identified as an expert on cruise vacations. There are a lot of them out there and with the major changes happening right now in what makes a cruise vacation, you need someone singly focused on cruise vacations.

3. Book a value-oriented fare. The exact same cruise you click-to-book online probably has a number of different fare codes, much like an airline ticket. The problem with booking online is that consumers can’t see these codes, only travel agents can. If travel agents know what to do with them or not depends much on if they have reached the Cruise Travel Expert level or fall short in their everyday working knowledge.

Carnival Cruise Line’s Early Saver Fare, guaranteed to be the lowest published fare by the cruise line, is probably the best example of guaranteed value down the line. Much like a restricted-fare airline ticket, the Early Saver fare booking can not be modified, changed, canceled or re booked without paying a penalty. What scares too many people off of this fare is the “non-refundable” deposit which is not nearly as restrictive as it appears. True, if you cancel, even before final payment is due, you’re not going to get that deposit back. But Carnival allows you to use it toward a future cruise booked within two years, minus an administration fee.

4. Ask for the choice: Upgrade or price reduction Travel professionals booking your cruise vacation are often in a quandary when lower prices come along on a sailing they have booked for a client. Most often, the client does not even know the price went down.

Regular travel agents, paid by commission from the cruise line, are sometimes hesitant to lower prices which lowers their commission. They are not required to do so.

Cruise Travel Experts are also paid commission by the cruise line. One of the qualities that defines an agent as an expert is that they know the name of the game is value and what that might mean to you is important. Often, cruise lines will grant a complementary upgrade instead of a price reduction. The choice should be yours, not the agents.

5. Keep monitoring pricing and special promotions. When the booking is made is actually the beginning, not the end, of the pricing game. Watching for special promotions, discounts or offers that come along after booking and can be applied to your sailing is a good first step to insuring maximum value. Click-to-book website reservations will not consider added value offers down the line. Your Cruise Travel Expert will and so should you.

6. Get on the ship early That may seem a no-brainer but arriving at the port early for embarkation, being one of the first on the ship, can add great value to your overall cruise experience. The cruise is a limited-time vacation and getting on board as soon as possible allows you to learn your way around the ship before it fills with other passengers. Later, while others are bumping into walls, trying to figure out where everything is, you will have toured the ship, had lunch and settled in to have a fabulous vacation.

7. Research, Research, Research A lot of effort is done deciding on a ship and sailing date but often, cruise travelers fail to keep that research momentum going. As soon as the booking is made, attention should be focused on ports of call, memorizing the ship’s deck plans and learning as much as possible about how the cruise line operates. This mistake is most often made by people who have cruised before. Those new to cruise vacations most often do their homework but not in an organized manner. On most itineraries, you will be in any given port for one day and one day only. Some itineraries have overnight stays, but most are a matter of mere hours. Make the most of them by studying up on where you will be going and what you might be doing. AOLTravel guides are a no-brainer on this hunt.

8. Grease some palms You paid at least hundreds if not thousands or tens of thousands of dollars for this vacation. A $20 right up front slipped to your cabin steward will almost guarantee that they perform at peak efficiency. The same for the dining room’s Maitre ‘d or others who you will see frequently throughout the voyage. An understated green hand shake with the simple words “Take good care of us and we’ll take good care of you” sets the tone right up front. You seriously do not have time to go through the mediocre service/complaint/resolution process like you might on land. Cheap fares often bring cheap people to the ships and tips that make up the bulk of the crews pay suffer. They will appreciate your effort.

9. Say hello to the Captain A kind word to the master of the vessel never hurts anything. If you happen to see the Captain walking about the ship, walk right up to him and introduce yourself. Tell him “Thank you for this wonderful ship, the great crew and for all you do to keep us safe at sea” If that sounds corny, it is. But it has a world of impact on the number one person on the ship. Most people see the Captain walk by and think he is too busy to talk. He’s not. If he were too busy he would not be walking around the ship. He would be on the bridge, preparing to launch the Photon torpedos.

10. Go early to everything Like getting on the ship early gives you an advantage over those who come later, you will have many other opportunities to either stand in a line and wait or be one of the first to experience whatever it is you’re doing. While it’s not necessary or maybe even possible to do everything offered on a cruise vacation, the activities, shows or events you choose to attend should be looked at individual experiences and made the most of. Going early gives you the best seating for shows, best pick from buffets or sales and allows you to interact with crew members at their peak time of performance.


Norwegian Epic studios win design award from Travel + Leisure

Hailed by single cruise travelers as the first and only cruise line to offer special accommodations for the solo cruiser, Norwegian Epic’s studio staterooms were recognized for their innovative design.

“The Studio staterooms on Norwegian Epic have been extremely well received and we are pleased to be able to offer solo traveler’s an opportunity to visit great destinations while experiencing Freestyle Cruising on board our most innovative ship,” said Kevin Sheehan, Norwegian Cruise Line’s chief executive officer and former star of TV’s Undercover Boss.

Norwegian Epic was awarded “Best Transportation” for its innovative studio staterooms, a private key-card access complex on two decks consisting of 128 staterooms and the Studio Lounge.

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The staterooms are secure and comfortable for one person…two on a lucky night at the Studio lounge, just steps away. (Well, the line does say “you’re free to do…whatever!”) Each Studio stateroom has about 100 square feet of living space and features a contemporary design with a full-size bed and separate areas for the bathroom, sink and a larger-than-average shower (two can easily fit). The separate areas for bathroom, sink and shower received mixed reviews when the ship was first launched, mostly by passengers sharing a stateroom with another person.

Singles, however, loved the design of the studios and gave the special accommodations rave reviews.

Design Awards were selected by an esteemed panel of judges, including Henry Urbach, curator of architecture and design for the San Francisco Museum of Modern Art; Norma Kamali, fashion designer; Danny Meyer, restaurateur; Paulette Cole, CEO and creative director of ABC Carpet & Home’s; and David Childs, Chairman of Skidmore, Owings, & Merrill.

Photos- Nowegian Cruise Line




When you should buy a cruise predicted by new booking tool

In the not-so-distant past, booking early, watching for sales, using a Travel Expert or just being in the right place at the right time meant a good price on a cruise. A new website takes some of the guesswork out of the process by predicting when to buy.

Traditionally, cruise lines have appreciated those who book far in advance. Ships need to sail full to make money and those who booked early had historically been prized almost as much as past-guests coming back for more. If a lower fare that you qualified for came along after booking, the cruise line would gladly pass that price along.

That was then, this is now.

Now, a new web site claims to know that when you should buy a cruise can be predicted.Enter Cayole.com, a travel agency that uses months of historical pricing data to predict what is likely to happen to the pricing on any given cruise sailing from the U.S. Its predictions are similar to the Price Predictions that bing.com/travel provides for airfares and tell you what your Travel Expert already knows. Trends.

The information is no big surprise but to have and it does give a graphic illustration of what has been happening with pricing. Cruise brokers, like stock brokers, would like this.

With cruise lines tightening up booking rules, your travel expert is more important than ever. Any additional data you can easily get and use will be helpful in your research phase but it needs to be tempered with review by a competent advisor.

Some cruise lines are moving away from courting those who book far in advance. On Royal Caribbean, for example, you could always count on them honoring any lower price that might come along throughout the life of a booking. It was wise to book far in advance, take advantage of the best cabin selection and often the best price. But with few exceptions, the line would lower your price if it went down along the way, no questions asked. If the price went down after final payment, they would issue onboard credit for the difference.

Now Royal Caribbean line has slipped in a Best Price Guarantee Program which gives 110% of the difference if you find a lower rate…within 48 hours. Now all of the sudden when you buy is important. You’ll have to weigh if price or cabin selection is more important and up until now you would have to pull out the crystal ball to predict when the best time to buy was.

Flickr photo by CubaGallery