A&K and Fairmont Earth Hour ideas will have tangible results

by Tom Johansmeyer on

Earth Hour is on Saturday, March 28 at 8:30 PM. The hospitality and travel industry seems to have embraced this commitment to environmentalism. There are plenty of noteworthy initiatives out there intended to show support for a planet that could probably use our help. Of course, some are more interesting than others. I’m pretty interested in what’s going on at Abercrombie & Kent and Fairmont.

Upscale travel firm A&K is taking action at each of its 62 offices around the world. Outdoor signs will be turned off, and only emergency lighting will be used indoors. This will save 620 light-hours of electricity. And, they’re going to shut off the air conditioning for 90 minutes before the end of the work day, lowering power consumption for this period by 18 percent.

The company is also turning its corporate social responsibility gaze outward. Sanctuary Camps & Lodges are going to host stargazing parties, thanks to the dark skies. They are also planning to turn off generators and cut power consumption by 50 percent for Earth Hour (at 13 properties in Africa).

A&K’s Sun Boat III and Sun Boat IV will turn off their generators, as well, operating only with emergency lighting. Guests will be able to enjoy the bright stars – because of the desert air – in Upper Egypt. Eclipse in the Galapagos will host a presentation on the Sun Deck and reduce the use of power by 30 percent.And, the company hopes that Earth Hour goodwill is contagious. Employees have pledged to save 2,960 light-hours, and A&K’s suppliers, including restaurants and hotels, have been encouraged to support Earth Hour, with hundreds agreeing to do so.

I’m also pretty impressed with what Fairmont is doing for Earth Hour (which you can track via Twitter). This company’s made it a habit to stay out in front of the market when it comes to corporate social responsibility, and it’s ready to play from Dallas to Dubai – at all 56 properties. In addition to its usual environmentally sound initiatives, some Fairmont properties are taking specific, unique action.

At the Fairmont St. Andrews, guests can choose at check-in the power they want to use: nuclear, solar or wind. They’ll also receive compact fluorescent light bulbs. But, this is just the beginning. If you decide to sweat it out in the gym’s spin class, the energy you create will be converted to kilowatt hours to show just how much power you produce. The class is sponsored to provide a cash donation to the World Wildlife Fund. Kids will be able to plant their own saplings. The initiatives at the St. Andrews property are designed to have lasting results.

In Alberta, the Fairmont Chateau Lake Louise will light up its side of the lake with ice luminaries. Guests will be invited to gather around a fire and enjoy some old-fashioned storytelling under the stars. This hotel is committed to Earth Hour year-round, with 50 percent of its power coming from a mix of wind and run-of-river electricity generation.

Over in Kenya, at the Fairmont Mara Safari Club, the lantern-lit Boma will be a place for guests to gather and listen to a local naturalist discuss conservation and the environment – the “Maasai” way. It won’t be just lectures, though, as Maasai dancers will provide entertainment.

The Fairmont Zanzibar, Tanzania will celebrate Earth Hour for the entire day. Guests will be invited to sail on historical dhows on clear Indian Ocean waters. Chef Ric and his team will use charcoal grills to prepare seafood on the beach, delighting palates without disrupting the environment.

Are you doing anything for Earth Hour? Let me know at tom.johansmeyer [at] weblogsinc.com or http://twitter.com/tjohansmeyer.

Inn by the Sea to cut rates, benefit Habitat for Humanity

by Tom Johansmeyer on
Inn by the Sea, an eco-luxury property in Cape Elizabeth, ME, is dropping prices 50 percent Sunday through Thursday this spring. The goodwill go guests is wrapped in a larger act of conscience – guests taking advantage of this rate will write a $35 check to Habitat for Humanity.

The “Hospitality for Humanity” program is sponsored by the Maine Innkeepers Association (MEIA), which raises cash to help put deserving Maine families in homes. It runs from May 1 – 22, 2009.

For 50 percent off plus a $35 donation, this is a hell of a deal. Inn by the Sea boasts four diamonds, and a recently completed renovation added several amenities, including a full-service spa, fireplace bar and a restaurant with ocean views.

So, you’re saving some cash, supporting a good cause and living it up at a great destination.

Turn plastic bottles into a boat: One guy’s quest to sail the ocean

by Jamie Rhein on

If a boat can be made out of Popsicle sticks to be sea-worthy, why not a boat of two-liter plastic bottles? In San Francisco, not too far from Fisherman’s Wharf, David de Rothschild, environmentalist and adventurer is doing just that. He is in the process of lashing together 12,000 to 16,000 plastic bottles filled with dry ice powder in order to create two hulls for a sail boat that can travel the 11,000 miles between California and Australia.

It’s not like the sailboat named Plastiki will look like a whole mess of soda bottles bobbing on in the ocean either. A woven plastic mesh-like material will be stretched over the hulls and heated to fuse them together making the hulls and the cabin, big enough to sleep four, water tight.

During the journey, two wind turbines and solar panels will provide the juice for the batteries needed to run the computers, a GPS system and a phone. This endeavor is de Rothchild’s way of drawing attention to the need for clean, renewable energy and not make products that go to waste.

After the journey scheduled to begin in April, the plan is to recycle the boat. If the economy doesn’t perk up, who knows, maybe there will be a bunch of people looking to make sailboats out of plastic bottles. [via CNN.com]

Antarctic Tourism Down

by Kraig Becker on

The International Association of Antarctica Tour Operators or IAATO is reporting that the number of tourists visiting Antarctica dropped dramatically in 2008 according to a report from Outside Online. According to the preliminary numbers from 2008, 36,000 people visited the frozen continent, that’s down from the record high of 46,000 the year before.

The reason for the sharp drop? Like all things right now, the global recession is being blamed for the down turn, and 2009 is expected to remain slow. The IAATO predicts that the numbers will begin to rebound in 2010, but probably won’t flirt with those record numbers again until at least 2011 or 2012.

The down turn in visitors to Antarctica is likely to be hailed as good news by environmentalists, who have been issuing dire warnings the past few years on the impact that travel in the area would have on the fragile climate there. Some have called for putting caps on the number of visitors to the region to help protect the penguine and seal populations, while others cite the near disasterous accidents involving cruise ships over the past couple of years as reasons why there should be limits to travel in the area.

A spokesman for the IAATO stresses that the continent is massive in size, larger than Australia, and gets relatively few visitors each year, saying that the number of tourists “would fill a football stadium”. The organization also stresses that the travel companies chartered to operate in the area are committed to protecting the environment and protecting their clients.

It’s doubtful that we’ll ever see limits placed on the number of visitors to Antarctica, but thanks to the recession, it looks like there will be natural limits in place.

Clean living in Stockholm

by Tom Johansmeyer on

Scandinavians are recognized as being on the cutting edge of environmentally-friendly innovation. Nowhere is this clearer than at Hammarby Sjöstad, a community of apartments in Stockholm designed to reduce carbon footprint and generally enable clean living. Large windows make the most of sunlight, especially in the summer, and carefully planned logistics – down to trash pickup schedules – lead to lower emissions and a reduced environmental impact.

Once fully developed, the collection of 11,000 homes, which can be purchased or rented, take advantage of new technological developments to enable conservation without thinking. The consumption of water, for example, is lowered by showers that mix air with water to create the feeling of deluge without the environmental implications. Even raw sewage is converted to energy.

The flaw in most green initiatives – behavior modification – is present at Hammarby Sjöstad. Technology goes only so far, and people have to provide the final push. But, the residents surveyed said that living in there has inspired many to change their lifestyles.

The development is still new and remains a work in progress. The project is expected to be completed in 2015. But, early signs are positive. The home of the future will not resemble some Disneyland fantasy, it seems. Rather, it will reflect Scandinavian sensibility and an effort to keep the planet alive a little longer.