La Tomatina – The Lovely Tomato Festival

Each week, Gadling is taking a look at our favorite festivals around the world. From music festivals to cultural showcases to the just plain bizarre, we hope to inspire you to do some festival exploring of your own. Come back each Wednesday for our picks or find them all HERE.

By the look of its name, “La Tomatina” might make you think of the word tomato, or in Spanish, tomate. That’s because La Tomatina is currently the largest tomato throwing event (as well as the largest food fight) in the world. Each year on the last Wednesday of the month of August, the Spanish city of Bunol erupts with a riot of dancing, drinking, fireworks and plenty of messy tomato-throwing fun. The name Tomatina is the word tomate altered with the ending “–ina” added to it to mean lovely. So La Tomatina is the lovely tomato festival.

The origin of La Tomatina was during another Spanish festival, Gigantes y Cabezudos or Giants and Big Heads in October, 1944. In this festival, people dressed up with giant masks over their heads. A group of kids wanted to join in and entered the area with their masks on. One of the kids somehow tripped and fell over and landed near a street grocery. Thinking some of his friends tripped him, he started to throw tomatoes at them. This started a food fight and soon not only the kids who started the fight were throwing food but also people from the festival as well.

Even Bunol city officials were provoked into the fray. The store owner eventually called police and the people were forced to all pay the grocer for the food they had ruined. The next year, the kids and others returned with their own tomatoes and repeated the fight but instead three weeks before the Gigantes y Cabezudos festival. Every year the festival grew until the entire town was celebrating on the last Wednesday of each August each year.

Want to participate in this one-of-a-kind Spanish food fight? Keep reading below to learn more.

Over time, La Tomatina has grown to a fight of over 30,000 participants, but not without plenty of government interference. In 1950, the regime of Francisco Franco deemed the festival without cultural or social value and labeled it a violent display of public vandalism. But people still tried to keep the Tomatina alive. From 1950-1954, La Tomatina was attempted every year but the police always intervened and fights always ended before everyone had thrown all their tomatoes.

In 1955, the supporters of the Tomatina from Bunol flooded the streets of the city for the Burial of the Tomato or “El Entierro del Tomate.” The people protested the ban of their town festival, which in five years had become an established tradition. They marched down the streets with a giant tomato in a miniature coffin towards the plaza of Bunol where the festival had always begun. It was a real funeral for the Tomatina. Funeral rites and songs were performed. In 1957, the government relented, agreeing to allow the festival only if the Bunol city government supervised the planning and execution of the event. The tradition of La Tomatina was in place.

The first event of La Tomatina is removing a tethered ham from a lard greased wooden pole. It takes many attempts and more than one person to reach the ham. After the ham is freed, the start of the annual fight is signaled by firing water cannons. Bottles and other objects that could injure participants are prohibited in the fight. Trucks full of tomatoes then roll down the roads of Bunol. People ride in the back and shower the people on the streets with ripe tomatoes. People on the streets then hurl the tomatoes among themselves. The tomatoes must be squashed with the hand before throwing them. A rule that is official but hardly ever followed is that clothes cannot be ripped off opponents. Tomatoes and tomato pulp are flung around and the whole area near the Bunol plaza is dyed pink. The fight ends an hour after the first water cannons with another blast.

In 2002, La Tomatina of Bunol was classified as an International Tourist Festival. The event is currently organized every year by two participants of the original Tomatina. La Tomatina really is an expression of freedom and a protest against powers that seem out of common people’s control. Both the powers of the individual and the group importance are enumerated by the event. The greased pole is an obstacle that everyone must help each other to overcome so that the festival can begin. The ham represents the powers that be. It is impossible to climb the pole alone. After the ham is down everyone is free to do mostly what they want with the tomatoes. Every tomato represents a choice and the choice of a person influences how the individual progresses.

The whole event is a symbolic representation of how the collective people have more power than any man, whether king or peasant, and that one man can not fundamentally rise over another permanently. It is a festival that shows that even the most oppressive of governments can never have ultimate control over the hearts and souls of its citizens. La Tomatina is an act of defiance to the powerful because within the fray of the fight, every man is equal, and ultimately, only armed with a tomato.

The Benjamin Hotel hosts matchmaking day for single guests

Talk about the proper hotel hook-up (pun intended). The Benjamin Hotel in New York will offer a crash course on how to find “the one” on Sunday, May 16. Armed with a team of life coaches, fashion stylists, makeup artists and photographers, The Benjamin will help singles transform themselves into, well, not-so-single.

Here’s how the hook-up will happen:

The morning is devoted to guest speakers and coaches from The Handel Group, who will advise singles on how become their “best self” in the area of relationships. The afternoon consists of a series of optional 15 minute private sessions with guest experts who will help attendees put their “best self” forward.

Guest experts include:

  • Fashion Stylist: style, presentation, clothing and accessories consultation
  • Makeup Coach: advice and coaching on how to achieve the best looks with makeup (participants should bring their favorite makeup or the whole bag!)
  • Role Play: an effective and fun way to practice the lessons learned in the morning
  • Dating Profile Overhaul: bring online dating profiles and get pointers Photographer: attendees can get photographed by a professional so that their dating profile picture truly flatters them.

The hotel’s program promises you’ll walk away with a better understanding of where past relationships went wrong, and have a clearer picture of relationship ideals and goals.

Intrigued? So is your mother, who has been hounding you for grandchildren so you might want to stop by on Sunday and see who you might meet.

Details:
WHERE: Sunday, May 16, 2010 10am-4pm The Benjamin Hotel 125 East 50th Street, NYC
COST: $200 for Sunday workshop
REGISTER: Call (800) 617-7040 or email coach@handelgroup.com

Bonus: If you happen to meet your soul mate and want to fast-track the hookup, The Benjamin Hotel is offering a rate discount of 15% on a two-night stay (use PROMO CODE: HANDEL).

Grand Ole Opry’s famed circle survives Nashville flooding

For almost seven decades, country music legends have stood on a single piece of oak floor to perform in the Grand Ole Opry in Nashville, Tennessee. The “Opry Circle” was just the center part of the stage at the Ryman Auditorium when the legendary show moved there in 1943.

When the current Grand Ole Opry House was finished in 1974, a 6-foot circle was cut from the oak stage floor and installed center stage in the new auditorium.

Last week, the circle and the rest of the Opry stage was submerged under two feet of water when the Cumberland River overflowed its banks. But this week, the news is good: The rest of the stage will be replaced, but the Opry Circle can be salvaged.

Yes, it’s just a circle of wood, but to country music fans, it is sacred ground.

Late legends Hank Williams and Johnny Cash have sung in the circle. Loretta Lynn, Tammy Wynette, George Jones, Porter Wagoner and hundreds of others have stood in the same spot when they took the Opry stage.

As our friends at the Boot note, even Elvis Presley sang on this piece of flooring early in his career, during his only Grand Ole Opry appearance in 1954.

(Legend has it that Elvis was practically booed off the stage during his performance, leading Opry officials to suggest he go back to driving a truck.)

%Gallery-92866%I grew up listening to the Grand Ole Opry on the radio on Saturdays, and then, when cable finally came to my tiny hometown, watching it on TV. I followed all the country music artist’s careers, and I even entertained childhood dreams of singing on the Opry stage myself one day.

As most fans do, I have made a couple of pilgrimages to the Grand Ole Opry myself through the years. Last fall, I finally got a chance to take the backstage tour, and I stood in that Opry Circle for the first time as an adult.

I can’t describe the feeling, except to say that I was moved to tears standing in that sacred spot. Of course I had not idea at the time that the Opry House would be flooded — and that circle would be in jeopardy — in just a few months’ time.

“That circle is the most magical thing when you’re a performer,” says Brad Paisley, “to stand there and get to sing on those same boards that probably still contain dust from Hank Williams’ boots.”

Despite the flood, the Opry will go on, as it has every Saturday night since 1925. Most of the upcoming performances have been moved to the Ryman Auditorium while crews try to remove the muck covering the Opry House and assess the damage.

The show would have gone on without that precious circle.

But I’m glad it doesn’t have to.

Travel Trends: The rise of the ‘Free Independent Traveler’ (FIT)

Over the last few years, the world travel landscape has undergone significant changes brought by security concerns, the economic crisis and green considerations. These new conditions have given rise to a new type of tourist: the “Free Independent Traveler,” or FIT. The term refers generally to people over 35, of above average income, and who like to travel in small groups or as couples. They avoid mass tourism and the holiday package of traditional travel operators, and favor a more individualistic approach to travel. They may or may not be “Four Percenters.”

Free Independent Travelers as an alternative movement?
FITs tend to be environmentally aware, with the desire to experience new ways of life and usually are enthusiastic, off-the-beaten-track explorers with a thirst for experiencing the “real thing.” They enjoy good food, architecture, and the heritage of local cultures.

Also, they are an important and growing sector in the travel market. Governments, regional tourist boards and other public sectors responsible for tourism development try to attract them. Why? The basic principle is economics. FITs spread their money around in a more efficient fashion, buying from multiple locations driven by their own particular itinerary and tastes and by the intention of enjoying the local way of life. In contrast, tour groups concentrate in a few providers, which tend to spread money in a less than optimal manner.


The Power of Information

How FITs garner information for their trips is of vital importance. Not surprisingly, a wide variety of sources and/or tips from social websites are key.Sites such as Lonely Planet’s Thorn Tree forum or GoNOMAD.com are both examples and represent the fundamental difference between the FIT and other types of traveler. Many FITs are even leraging Facebook, Twitter, Foursquare and other social networking sites to get information about trips. After all, independent travel is about the sharing and passing on of ideas and knowledge. The FIT vacation is a custom-built menu fed by suggestions from friends, forums, specialty providers or others. The rise of low-cost airlines in the US and Europe has also increased the supply of alternative and lower cost short haul destinations fueling demand for these newly available markets.

The internet is fundamental to the rise of the FIT, and as such, many traditional Travel Operators interested in tapping into this new, growing market are starting to offer fully customized travel options through their websites to create almost an oxymoron: Independent Travel Operators.

Take a look at the trends in information gathering and travel booking below. (Please note that all data points for 2010 and 2011 have been forecasted to show future trends. We can’t see into the future.)

Information Sourcing for Travel
As you can clearly see below, FITs have turned almost exclusively to the Internet for information gathering and trip-planning.

Where do people go to price airline tickets?
As you can see from this chart, FITs have largely abandoned advice from tour guides, tour books, friends, and relatives to price airline tickets. [Ed’s note — who ever asked their friends for details about airline ticket prices?!] With the rise of the Internet, FITs are instead going directly to the source to learn about and compare airline ticket prices. For anyone who has ever visited a booking aggregator or an airline website, of course, this makes perfect sense.

Where do people go to book tours?
As with the chart above, FITs have almost entirely abandoned tour operators for actually booking their trips and/or extended tours.

So are you a FIT traveler?

Data Sources:

See more Travel Trends.

Somaliland adventure: getting to nowhere

One of the tempting things about travel in Ethiopia is the proximity to other nations offering a variety of different experiences. I decided that my two-month trip would include a side trip to Somaliland.

The first reaction most people have when I say I’ve been to Somaliland is, “You went to Somalia? Are you crazy?”

The answer is no on both counts. Somaliland is the other Somalia, the place that doesn’t get into the news because it’s at peace. Somaliland encompasses the northern third of former Somalia and declared independence in 1991. After a bloody war of independence it quietly settled down to create a nation in a region better known for its pirates, terrorists, and warlords. It’s east of Djibouti, northeast of Ethiopia, and west of Puntland, another breakaway region.

Somaliland isn’t recognized by the rest of the world. Other nations insist the Transitional Federal Government in Mogadishu is the legitimate government of all Somalia, despite it only controlling the airport and half the capital. Somaliland is officially nowhere.

Luckily for me, Nowhere has an efficient office in the Ethiopian capital Addis Ababa that issues visas. Actually getting into Somaliland is less straightforward. There are daily flights to the capital Hargeisa from Addis and other regional cities, but I prefer overland travel because it’s cheaper and allows you to see the countryside. I’d spoken with various Somaliland officials as to the advisability of this choice. Some said the overland route wasn’t safe for foreigners, while others insisted it was. I decided to visit Harar in eastern Ethiopia and check for myself.

Harar is a small city and within the first day I’d heard from three different people that the man to talk to was Muhammed Dake, a Somali-Ethiopian author and guide who has many connections on both sides of the border. I found him to be a font of information. His English is good and he can be contacted at guleidhr(at)yahoo(dot)com. Please note he’s very busy and can only answer serious inquiries about travel to Somaliland. As luck would have it, his cousin and a friend were headed back home to Hargeisa on the bus and agreed to take me along. Both were jalabis, women who wore the traditional Muslim garb of the region that covers everything but the face and hands. Traveling with them was bound to get me even more attention than usual.

“Don’t worry,” Dake said. “They’ll say you’re a convert to Islam and that they’re your wives.”

%Gallery-92636%My “wives” don’t speak much English, but as we head to the bus station one manages to tell me she used to live in Mogadishu before fleeing to Hargeisa and how grateful she is to live in a place where there’s no gunfire in the streets.

The first leg of the journey is a bus from Harar east to Jijiga, capital of the Somali province of Ethiopia. People are jammed in the rickety seats–old men and workers, women in jilabas, hordes of children and infants. A leper shoulders his way through the crowd begging for alms. We’re packed in with our luggage because the roof is covered with kegs of beer. The bus descends through a winding mountain pass dotted with villages. My attention is divided between the landscape and a poster taped to the partition behind our driver. It shows a Western model posed like a Hellenic statue, a perfect ruby of a nipple leading us on to Jijiga.

After a couple of hours we pull into Jijiga’s bus station–a clamorous, dusty, crowded place thick with flies. My traveling companions decide it’s a good place to have lunch. They take me to a stall made of a latticework of eucalyptus poles covered in plastic sheeting and cardboard. The only thing on the menu is spaghetti that we eat with our hands.

I quickly make a fool of myself. Since in this region you can only eat with one hand (the other being reserved for the final stage of the digestive process) there is no way to get all those unruly strands of pasta together long enough to make the trip to your mouth. Of course the four-year-old boy next to me is doing it just fine. He gives me a wide-eyed stare.

After amusing everyone with my bad table manners we squish ourselves into a minibus and head to the border. Soon the low concrete buildings of Jijiga disappear behind us and the road descends through rockier and drier terrain. We pass through a valley filled with boulders and eerie spires that loom over the road. Soon it flattens out and we’re speeding along a dry, featureless plain of stone and scrub. The beehive-shaped huts of wood and thatch so common throughout Ethiopia are replaced by low domes of wickerwork covered in tarpaulins, rags, and plastic. Lines of camels walk sedately along the road.

Tog Wuchale, straddling the Ethiopia-Somaliland border, has the distinction of being the second ugliest town I have ever seen. It’s a huddle of concrete buildings, shacks, and tents in the middle of a dusty plain strewn with garbage. Flies swarm over masses of rotting food. Every thorn bush is draped in plastic bags. There doesn’t seem to be a trash can in the entire province. This is what happens when a nomadic people are suddenly thrust into consumer culture. Before, a family might have occasionally thrown something away, a worn-out basket perhaps, but it would soon disintegrate. Nothing ever accumulated because the people themselves were always moving. Now they’ve settled and joined The Age of Plastic.

As soon as we’re off the bus, a “customs agent” tries to shake me down for money. My travel companions fling a few choice Somali words at him and he slinks away. Anyone who thinks Muslim women can’t stand up for themselves has never been to a Muslim country. They hire a porter with a bright yellow wheelbarrow to take their suitcases across the border and we pick our way through heaps of garbage past a sad trickle of a river choked with trash that oozes through the center of town. My poor boots. I pity the ladies in their sandals.

As we approach the border another guy comes up saying he’s a customs agent and asks to see my passport. Of course I blow him off. I mean, he has no ID, not even a uniform! But he speaks good English and is persistent.

“Where’s your uniform?” I ask. He looks confused.

We arrive at the Ethiopian side of the border, marked only by a tent in front of which two soldiers sit chewing chat, a narcotic leaf, their AK-47s resting on their laps. I try to hand them my passport but they point to the fellow who’s been following me.

“I told you I was a customs agent,” he grumbles as he stamps my passport.

A quick inspection on the other side of the border and I get my Somaliland stamp. I am now officially nowhere.

Now it’s time to get somewhere. My companions, who like all the other Somalis didn’t get checked on either side of the border, find a shared taxi. It’s a beat up old station wagon with a slow leak in two tires. The driver is a bleary-eyed maniac with chat leaves sticking out of his mouth. He’s also a sadist. He stuffs ten adult passengers, one infant, and an immense pile of luggage inside. One guy straddles the gear shift. I’m squashed between the door and my friend from Mogadishu.

Mr. Chat slams on the gas and we peel out into the desert. The only road is a groove of tire tracks over sand and pebbles. We weave between bushes and dodge the occasional camel. The view out the front window looks like some low-budget video game. I’m not afraid. Even if we hit something, the door and my “wife” have me jammed into place better than any seat belt. We head into the dusk as the broken window funnels a spray of fine sand into my face.

After a while we mercifully come to a newly paved road and speed on, halted only by regular checkpoints. My passport is scrutinized at every one. While I’m sorely tempted to use these breaks to get out and stretch my legs–they haven’t moved for hours and my knees get slammed by the driver’s seat every time we hit a bump–everyone warns me not to get out of the car. At this point my left leg is getting excruciating cramps, and for the last half hour into Hargeisa I stand up with my back pressed against the roof.

Entering Hargeisa at night the first thing I notice is that all the lights are on. In Harar I endured daily blackouts. Neon signs flash ads for expensive imports. People sit at cafes. Shoppers stroll along the street. We pull up in front of the Oriental Hotel and I thank my companions. I limp inside to discover I’m in a posh hotel.

Nowhere has a First World capital.

Coming up next: Hargeisa, a capital in search of a country.