Amazing San Francisco model built out of match sticks

by Grant Martin on



Laughing Squid pointed us to a nifty video created by Scott Weaver today. The artist has been working on a mockup of San Francisco made out of matchsticks for the last thirty five years, complete with weaving, secret passageways through which ping pong balls can navigate the structure. We’re not sure what’s more amazing, the fact that it’s made out of matchsticks, the time that went into building it or the sheer awesomeness of the model, but one thing is certain: this video is going on loop during our next Gadling happy hour.

[via Robert Reid]

Mobile farmers markets: the next “big thing” in food trucks?

by Laurel Miller on

2010 was the Year of the Food Truck, with cities from Seattle and San Francisco to D.C. taking it to the streets, literally. While street food and taco trucks have long been a part of U.S. culture in places like New York, Los Angeles, and Oakland, health regulations have historically made it considerably more difficult in other parts of the country. Eatocracy reports that Atlanta–despite its tight mobile cooking laws–now has a “hybrid” approach that enables food trucks to exist, albeit in a different form. Could 2011 become the Year of the Mobile Farmers Market?

For the uninitiated, street food technically refers to food that is prepared (cooked, if applicable) and sold from a street cart, stall, or permanent stand. Food trucks are essentially mobile street food, and can change location from day-to-day, or remain parked in a stationary spot. These are not your “lunch” trucks of old, selling flabby sandwiches and processed, grab-and-go items. Today’s food truck offers food prepared from seasonal produce and other ingredients likely sourced from local family farms.

Until recently, state and county health departments largely prohibited street eats due to fears regarding potential foodborne illness. It’s harder to regulate things like sanitation and temperature control in a non-stationary kitchen, but far from impossible. Thanks to the open-mindedness of city officials across the country, enterprising chefs and other food industry professionals have been able to give mobile food operations a shot, the most successful of which have gone on to achieve national acclaim. Portland, Oregon, has been so supportive, there are now permanent designated locations for food cart clusters.

But even as we’re becoming more of a food truck nation, it’s still an uphill battle. Eatocracy states that Chicago is just one city making it next to impossible for actual cooking to be done on-site. Instead, food must be pre-packaged, which is a buzz-kill for many budding entrepreneurs. Atlanta requires convoluted logistical wrangling (trucks selling cooked-to-order food must change location every half-hour, nor operate at more than two locations a day) as a deterrent. One local farm’s solution: focus on the raw ingredient, not the end product.

[Photo credit: Flickr user star5112]


Riverview Farms of Ranger, Georgia, has created a mobile farmers market that brings sustainably-grown produce to various locations in Atlanta. As creator Elmer Veith puts it, “We’re going to bring the farm field to the neighborhood, so you don’t have to come to us.”

Veith retrofitted a Mac Tools truck to create Riverview’s Farm Mobile. Customers enter the truck from the rear, and pay before exiting at the front. The sides are outfitted with shelves for produce, as well as the farm’s cornmeal and grits. There’s a freezer for Riverview’s grassfed beef and heritage Berkshire pork. Other offerings may include bread, pasture-raised chickens, free-range eggs, and cheese from other local food artisans and farms.

Customers get updates on Farm Mobile’s location and that day’s product via email, Facebook and Twitter. The social media aspect is a key part of the success of today’s food trucks. Yet Farm Mobile is subject to less regulations, because they’re not selling prepared food. They are, however, licensed by state authorities, and require permission from property owners to park on their land. If outfits like Farm Mobile (or Richmond, Virginia’s Farm Bus) catch on, can we expect to see more markets on wheels servicing urban areas? Greg Smith, President of the Atlanta Street Food Coalition, hopes so.

“Street food adds life and vibrancy to the city,” he says, predicting that in the future, “There will be multiple ‘food truck lots’ around the city and the trucks might move on a daily basis from lot to lot.” The Coalition, which seeks to help entrepreneurs break into the industry, is yet another sign that mobile eating is here to stay. TruxMap is an iPhone app that lets users hunt down their favorite food trucks, while dedicated sites such as Food Carts Portland are attracting legions of fans. The best way to show support, however, is to start eating on the street. Check out Eater.com, to see if there’s a food or farm truck (coming) near you.

To sign up for Farm Mobile updates, click here.

Hilarious wipeouts from “Bring your own Big Wheel” race in San Francisco

by Justin Delaney on

Last weekend, on Easter Sunday, San Franciscans took to the streets for the annual big wheel race. The BYOBW (Bring Your Own Big Wheel) race takes place annually on Easter at Potrero Hill in San Francisco. It is a hilariously splendid event. Full grown humans dress up as luchadors, superheros, chickens, and even Michael Jackson and take to the hill on a variety of wheeled contraptions, including the eponymous big wheel. This video is a collection of some of the epic fails and crashes from the 2011 race. For a gallery of the many strange entrants on their racing wheels, click here.

Virgin America’s flight for Chicago challenge

by Justin Delaney on

In May, Virgin America will begin flying to Chicago O’Hare from Los Angeles and San Francisco. To celebrate their service to an airport traditionally dominated by legacy carriers, Virgin is rolling out a social media contest to entice travelers to “put the smack down on everyday air travel.”

The contest invites Chicagoans to submit a photo or video via the Virgin America Facebook fan page that will be voted on by fellow Facebookers. Entrants will receive a two for one offer on the new routes, but the top ten vote-champions will receive a whole lot more.

The votes will be tallied to crown the top five videos and top five pictures. The winners of the vote will receive complimentary air travel for two from Chicago to Los Angeles or San Francisco on a competitor airline and return airfare on Virgin America’s inaugural flight to Chicago. The winners will be challenged to contrast the stale environs in the legacy cabins of the competition to Virgin’s neon aesthetics, clean lines, and personal touch screens.The winners will also be put up for three nights at either the posh Mondrian hotel in Los Angeles or the modern Clift hotel in San Francisco. For the cherry on top, Sir Richard Branson will welcome the winners on the red carpet for their return to Chicago O’Hare airport.

So get creative and upload some shots. Who knows, maybe come May you will be soaking in the pool at L.A.’s Mondrian wondering just how your life got so sweet. The contest ends on May 11. Virgin America will donate $5 per entry to Stand up for Cancer.

Ten great food co-ops in the western U.S.

by Laurel Miller on

If the concept of food cooperatives conjures up images of burning bras and withered, wormy produce, hear me out. The times they have a’changed, and today’s co-ops (about 500 nationwide) can be the hometown equivalent of a certain high-end, multi-billion-dollar, national green grocery chain. As with farmers markets, all are not created equal, but when you hit upon a good one, it’s easy to see why they’re such community hubs.

One of the defining principles of many co-ops is their commitment to purchase produce, meat (if they’re not vegetarian stores), and dairy as direct as possible, often from local farmers. By shopping there, you’re promoting food security and supporting the community. Most co-ops are also open to non-members.

Great product aside, I love checking out co-ops because they give me a sense of place. I learn about what foods are indigenous to or cultivated in the region, and usually, who grows them (I have a particular weakness for hand-lettered signs informing me I’m purchasing “Farmer Bob’s Pixie tangerines,” or blackberry honey from an enterprising 10-year-old’s backyard hives).

No matter how well-intentioned, not everything in even the best co-op is regional, as it depends upon what grows in that area, and the time of year. But the best co-ops have a high proportion of local products, and I award bonus for a truly appetizing deli (no tempeh loaf, please), bakery, and an espresso bar. When I’m on the road, dropping under five bucks for a delicious breakfast (steel-cut oatmeal, polenta, or ethereal scones, perhaps) and a well-made latte with locally-roasted beans always makes me happy. With a good co-op, that’s often possible.

Below, some of my favorite food co-ops in the western U.S.:

1. Ashland Food Co-op, Oregon
Located just over the California border in the Rogue River Valley, Ashland is famous for its Shakespeare Festival. It also deserves props for the co-op, with its selection of carefully curated local produce, deli, espresso bar, and delicious baked goods. Hippie haters may cringe at the earnestness of the patrons, but grab a seat on the patio, and enjoy the show. The surrounding Railroad District neighborhood boasts galleries, artist studios, shops, and restaurants.

[Photo credit: Kootenay Co-op, Flickr user donkeycart]

2. Rainbow Grocery, San Francisco
This beloved collective draws customers seeking out some of the most impeccable produce, dairy, and specialty foods in the nation–all grown or made nearby. Look for goat cheese from Harley Farms, seasonal Gravenstein apples from Sebastopol, and honey from the bulk tank.

3. Boise Co-op, Idaho
I stumbled upon this co-op while exploring Boise, and fell in love. Idaho doesn’t usually conjure images of pristine produce aside from potatoes, but this bustling store is packed with beautiful local product, a deli, and an impressive housewares department. Located in a pleasant quasi-residential neighborhood walking distance from the downtown core.

4. Ocean Beach People’s Organic Foods Market, San Diego
It’s all about produce at this large, contemporary collective, especially citrus. But be sure to pick up a sandwich or some picnic items from the deli/bakery; the beach is just a few blocks away. Confession: I got a job here as a recent college grad, and it’s a tribute to my former boss, Trent (then and still the produce manager) that I found a career in food and sustainable agriculture. I was living in my car and going through a severe quarter-life crisis at the time, and by the end of my first day working with him, it was as though a light (energy-saving, of course) had switched on in my serotonin-starved brain. Thanks, Trent!

5. PCC Natural Markets, Fremont (Seattle)
Call it hometown advantage, but I live down the street from this store–part of a greater Seattle co-op chain–and shop here several times a week. It’s my favorite of the stores–some of which could use a makeover. Located in the pretty Fremont neighborhood on Lake Union’s northern shore, it’s modern, inviting, and stuffed with local product. Don’t miss Grace Harbor Farms yogurt, made from butterfat-rich Guernsey milk: the thick layer of cream on top is irresistible.

6. La Montanita Co-op Food Market, Santa Fe
It’s hard to beat Santa Fe’s famous farmers market, but should you miss it or require some additional souvenirs (posole and Chimayo chilies, anyone?), swing by this New Mexico co-op chain. Mark your calendars for September, when select stores roasts massive batches of organic Hatch chilies.

7. Davis Food Co-op, Davis, California
Home to one of the nation’s top ag schools, Davis is located within Yolo County, one of California’s largest farming regions. You’ll find exquisite vegetables from small farming champs like Full Belly Farm and Riverdog Farm of nearby Capay Valley, as well as local olive oil, honey, nuts, orchard fruits, and cheese. Cooking classes for kids and teens, too.

8. Sacramento Natural Foods Co-op, California
Take the same wonderful products found in Davis, and add an ambitious learning center and cooking school program for kids and adults. Learn how to raise backyard chickens, take a two-day farming intensive, or gain some urban cycling skills.

9. People’s Food Co-op, Portland, Oregon
Portland is rightfully one of the nation’s epicenters of mindful eating. With both excellent restaurants and farmers markets, a co-op may not make it onto your travel itinerary, but if you’re in the Clinton neighborhood on the Southeast side, stop by. The reason Portland gets it right? Oregon is a leader in sustainable agriculture and livestock production, artisan cheesemaking, craft brewing, and winemaking. The store also holds a year-round farmers market every Wednesday, 2-7pm.

10. Central Co-op, Seattle
Located in Seattle’s hipster thicket of Capitol Hill, this popular spot is just the place for an espresso before hitting the aisles. A seriously bomber selection of PacNW craft beer and wine, and a tiny but well-stocked cheese case featuring offerings from the likes of Washington’s excellent Black Sheep Creamery = one hell of a happy hour.

For a national directory of food co-ops, click here.

[Photo credits: peppers, Laurel Miller; bread, Flickr user farlane; apples, Flickr user Shaw Girl; espresso, Flickr user Nick J Webb]