Social Sites And Travel: Good For Looking, Not Buying

Social sites like Facebook are one of the sources considered when travelers look to find some sort of shopping-related deal. But how many travelers use social sites to actually book a trip?

According to PhoCusWright’s Social Media in Travel 2012: Social Networks and Traveler Reviews, more than three-fourths of travelers turn to social networks to find some type of shopping-related deal, and 30% specifically seek out travel-related deals. But companies that have implemented booking tools within Facebook have so far reported mixed results.

“Everybody and their grandma may be on Facebook, but for many in the travel industry, that has not made social into a reliably actionable and demonstrably profitable marketing medium,” said Douglas Quinby, senior director of research at PhoCusWright in Travel Daily News.

According to the study, travelers do not use social networks to purchase travel, as they would search or travel sites. Sharing travel photos and stories on social sites is popular. Making purchases, not so much.
“The potential of social for travel may lie less in any one platform and more in the ecosystem of social data,” says Quinby, “to socialize a traveler’s experience across a variety of online travel websites and mobile applications.”

Need travel information in person? The up close and personal nature of travel shows like the New York Times Travel Show might be the answer. Travel shows feature exhibitors representing countries from around the world with a focus on travel destinations, packages and special offers, as well as tour operators, cruise lines and live entertainment for the whole family as we see in this video:




[Flickr photo by ideagirlmedia]

Virgin America Elevates Car Service, On Demand

As loyalty rewards go, Virgin America‘s Elevate frequent flier program has been on the cutting edge since its inception. Virgin America was among the first U.S. loyalty programs to offer guests the ability to redeem reward points for any unsold seat, on any flight, at any time. Now, Elevate has partnered with Uber, the on-demand personal transportation company, to offer members the ability to earn points riding with Uber.

The move should really come as no surprise. In the air, Virgin offers passengers unique features for their comfort including custom-designed seating, a cabin mood lighting system and power outlets near every seat. An advanced entertainment system is available for each passenger on their own seat-back touch-screen with 25 on-demand films, live TV, seat-to-seat chat and more.


Why not have a car meet at the airport for ground transportation too?
On demand – ordered from a smartphone.

Uber looks to be a perfect fit for Virgin America’s loyalty program. Their simple yet effective way of doing business is more expensive than a taxi, but offers higher quality service and vehicles for those who prefer to travel in comfort and style.

After signing up, users order service on their iPhone and Android smartphone apps in one of three ways. They can set their pickup location on the app’s map, go to m.uber.com and then type in the pickup address or, in the US and Canada, text an address and city to UBR-CAB (827-222).

Uber then dispatches the nearest driver for pickup, sends a text with the estimated arrival time and another when the car arrives.

After the ride, Uber will automatically charge the credit card on file, tip included.

To kick things off, Virgin America is awarding 800 Elevate points to new Uber customers who also are a part of the Elevate program along with $500 in cash and a free flight to one new Uber rider every week from now until October 2.




Flickr photo by vincentq

10 Tips For International Business Travel

International business travel is a different animal when compared to a quick domestic trip. Flying for extended periods of time alone presents its own unique challenges for those who have not done it before. Still, international business travel does not have to be the grueling sort of ordeal that first-timers anticipate by following a few simple guidelines.

For our purposes here, we assume a) you do not have a huge corporate travel department taking care of the details for you, b) you care how much elements of the trip cost and c) can accept a seat in coach.

  • Booking airfare– Book air far in advance for the best seat selection. Keep on top of fares by registering flights with AirFareWatchdog (before buying) and Yapta (after). If the price goes down later, a refund or credit for future travel may be possible. Also, reduce travel stress by insisting on a minimum of 2 hours between connections, especially on the return flight to the U.S. If the arrival airport is not your final destination, you’ll need time to recheck luggage and go through security screening again.
  • Periodically check reservations– Once flights are booked and seats assigned, return to the airline website to get a feel for how flights are filling up. You may wish to pay more closer to travel day for an aisle seat. SeatGuru can help with this. Also, be sure reservations have frequent flyer numbers on them to get credit for long flights. Be extra safe by saving boarding passes as proof later that you were on the flight.
  • Know what documentation is required– In addition to a valid U.S passport that expires a minimum of 6 months after your international travel, you may need to satisfy other entry requirements. The U.S Department of State‘s Smart Traveler Program offers all the information needed to enter and experience any given country in the world. Registering travel plans with Smart Traveler brings travel alerts and background information in advance of travel too.
  • Explore communication options in advance– Molding options on a cellphone plan to fit where your destination can make using your cellphone abroad a viable option. On extended trips a new sim card to match your destination might work best, but simply customizing options can work well too. Adding an international data plan, for example, will let you use smartphone apps that can be invaluable navigating foreign soil. Another option is to “Cheat On Your Cellphone Service With Tep Wireless.”
  • Fly in a day in advance of important meetings- Have some plans in place but have the flexibility to spend the first day overseas adjusting to the time difference and getting used to new surroundings. If everything goes well, you may be able to hit the ground running. If a few parts of your travel plan don’t come off as anticipated, all is not lost, just a bit behind schedule.
  • Start focusing on getting plenty of rest and eating right several days before the flight- Unless you’re headed to Canada from New York, most international travel translates to some long flights. Sure, maybe we can’t “bank” sleep but starting a long flight with a full tank of rest is always a good idea. Also see: “How To Deal With Jetlag.”
  • Consider the allowed personal carry-on item your “flight bag”- and have everything that might be needed during the flight in it. Having at hand, under the seat in front of you, is huge and a must-do for all international flights. Also, finish packing (at least preliminarily) a week in advance. That offers the opportunity to be sure critical items are packed and allows time to source those items not packed first time around.
  • Enjoy the experience that international flights can offer in and of itself- Flight attendants or other passengers have wonderful stories to tell that can add a richness to our travels. Engage the world with smartphone apps like HipGeo and FourSquare to share your experience and record your journey step by step. Bringing along the new app TagWhat is almost like having a personal travel guide along for the ride.
  • Know a little of the language- While you’re apt to kick yourself for not knowing more once on the ground, basic words and phrasing is a must. Questions like “How much?” and “Can you help me?” go a long way, along with: “Please,” “Excuse me” and “Thank You.” A smartphone app for translating languages is a good idea.
  • Money matters- Like language, have a good idea of how the local currency converts to dollars, not that you can do anything about that but just so you will have an idea of value and maybe not pay the equivalent of $10 for a Coke. Onanda’s Currency app for iPhone is a good one to have handy. Use a credit card that will work internationally (not all will) and does not charge an extra fee for doing so. Be sure to notify card companies when you will out of the country too, otherwise they may shut you down, thinking your card has been stolen.

There are plenty of other tips for international business travel, including Gadling’s International Travel Tips In 100 Words Or Less, but these have helped me quite a bit and some were hard lessons to learn.

One more: do not forget a power converter. I spent the good part of a day in Venice on my first international business trip, looking for a device that would allow me to stick my U.S. plug into the odd-sized electrical outlets in our hotel. Since the only Italian words I knew were from working at the Olive Garden decades ago, I walked around the city with a hand written note from the hotel desk clerk to help. I assume that note said, “This man wants a power converter,” but it might have said, “Laugh at this silly American,” because most people I presented it to did.

[Flickr image via || UggBoy♥UggGirl || PHOTO || WORLD || TRAVEL ||]

New Airport Entertainment Options Coming Soon Via Wi-Fi

Airport entertainment options run the gambit from TV monitors hanging around here and there to the magazine racks of gift shops. In Singapore, travelers killing time between flights can go for a swim. In Orlando, kids can visit a huge Disney store. Starting this fall at Raleigh-Durham airport, ClearVision arrives as a new video diversion for travelers.

A product from Clear Channel Airports, known as the world’s leading marketer of airport advertising, ClearVision will bring together a customized lineup of news and entertainment programming.

“Airports ultimately will be able to leverage Wi-Fi services to provide travelers accustomed to on-demand content access to the ClearVision network on their smartphones, iPads and laptops,” said Clear Channel’s Toby Sturek in an Executive Travel Magazine article.

Rather than just CNN’s news-only airport network, ClearVision will bring together a customized lineup of news and entertainment programming from a variety of sources, including CBS News, CBS Entertainment, CBS Daytime and CBS Interactive; NBC offerings like “The Today Show,” “Smash,” “The Voice,” “America’s Got Talent” and “The Office”; daily headlines from The Wall Street Journal’s WSJ Live; and sports from the Tennis Channel.

The company said it will work with airports and a partner called connectVISION Digital Networks to assemble content from media providers, adding local news programming into the mix.

In a statement, connectVISION marketing chief David Tetreault explains, “Our goal is to provide travelers – especially frequent business travelers – a diverse, 20-hour-a-day programming lineup of top network shows, news, weather, and sports while enabling airports to deliver a customized TV station with local flare and programming.”

Interesting to be sure. But not as much fun as Singapore’s tallest slide at Changi Airport’s Terminal 3 where travelers can speed along at 6 meters/second as we see in this video:



[Flickr photo by bgmb42]

Photo Of The Day: Sunset Race Track

This Photo of the Day comes from Gadling Flickr pool member oilfighter, taken in Olympic National Park and is titled “Sunset Race Track.”

Of the image, oilfighter tells us:

“I saw a picture of this location years ago, but didn’t know where it was taken. As I was researching Olympic National Park, I saw the picture again. I was thrilled! Little did I know how far it is, and how long it would take to get there.

This is called Shi Shi Beach, and it’s a long drive from just about anywhere in the park. After the drive, there is the 8 miles round-trip hike, through jungle, mud, and sandy beach.

To see the fins, you also need to have low tide, and I’ve been told that sometimes sand will wash up, and cover the fins. I waited and waited, till one day, the coastal fog was minimal, and the low tide will occur during sunset.

The first mile of the hike was easy, and I was cruising at a good pace, then the mud came … The muddy section of the trail was no joke. It’s about 1 mile long, and absolutely wet and dirty.” Read more…

Upload your best shots to the Gadling Group Pool on Flickr. Several times a week we choose our favorite images from the pool as Photos of the Day.

Tips for getting featured: Include the camera you used along with any other equipment or processing software used that might help other photographers know more about your image. Also, captions mean a lot. As you can see, oilfighter, takes time to add details that help us appreciate his efforts.