For those with an interest in travel, fashion and culture, Colombia hosted their annual Colombiamoda fashion event this past week, from July 24-26. The event is world-renowned, with over 30,000 industry professionals from 46 countries coming from all over the world to attend. In fact, Colombiamoda is such an important happening; it helped place Medellin on the map as the “fashion capital of Colombia.”
It’s not just attractive models and high-end retailers that make Colombiamoda such a hit, but the fact that fashion and textiles play a very important role in the city. Medellin is often considered the industrial capital of Colombia, with textiles being one of their biggest areas of commerce. Fifty-three percent of total exports of finished clothing go to countries like the United States, Costa Rica, Venezuela, Ecuador and Europe. Moreover, the industry generates 30 percent of Medellin’s employment.
%Gallery-161283%The event is also important because of Colombia’s stance as a major influence on world fashion. For one, garments are high quality and unique but cost very little to make. Additionally, many popular brands are produced there, such as Abercrombie & Fitch, Calvin Klein, Dockers, Gap, Levi Strauss, Polo Ralph Lauren and Tommy Hilfiger. Locals take great pride in their city’s reputation, and designers at the show often have their garments reflect the culture and lifestyle of Colombia.
Visitors also got a taste of Mexican fashion from international guest and designer Christian Cota, who based his pieces on the story of an American girl in love with Mexican culture. Cota used craft traditions of the Aztec country roots and handmade garments for his creations.
Looking to attend other major fashion events during fashion season? Upcoming Fashion Weeks include:
- New York- September 6 to 13, 2012
- London- September 14 to 18, 2012
- Milan- September 18 to 24, 2012
- Paris- September 25 to October 3, 2012
- Tokyo- October 14 to 24, 2012
As of now, Colombiamoda 2013 is set for July 23 to 25. For a more visual idea of the event, check out the gallery above.
[photos via Proexport]