If tourism in Europe soared to all-time highs in August, they have Yao Ming and his new bride, Ye Li, to blame. The Chinese superstar basketball player married Li, also a basketball player, in China in August and promptly whisked his new wife to Europe for the honeymoon. The result was many adoring fans trying to book a trip similar trip to Europe, hoping to bump into the new couple or at least copy a piece of their seemingly ideal life. Here’s the thing though: no one knows exactly where the couple went. Many flocked to Europe nonetheless.
The same thing happened after Brad and Angelina inadvertently boosted tourism to Namibia just by virtue of being there, but I for one don’t understand the desire to travel somewhere just because a celebrity has gone there.