If you thought 100 random people singing the Sound of Music in Antwerp was a bit wacky, picture 13,500 people singing Hey Jude in the heart of London.
This was another stunt by T-Mobile in the UK who previously got 17,000 people to show up at Liverpool street station. None of the people there actually knew why they were there – it was all thanks to the “power” of social networks that everyone managed to show up at the right place, and the right time. And I don’t know about you, but I’m really digging the feel good atmosphere the whole event seems to have created there.