Flash sale website ideeli adds dedicated travel category


Make that one more player in the fast-growing flash sale market for travel. Sale website ideeli, Inc. today announced that they will introduce a dedicated travel category to their e-commerce platform that already includes fashion and lifestyle goods.

With a focus on exclusive pricing at luxury and boutique properties worldwide, ideeli will augment these travel experiences by including members-only perks such as complimentary room upgrades, spa and restaurant credits, and other amenity packages. New travel offers will be featured every Tuesday at prices of 30 to 60% off, and each sale will run for up to six days or until sold out.

“Travel is an essential component of our members’ ‘ideel’ lifestyle,” says Paul Hurley, CEO and founder of ideeli. “We are excited to now offer such carefully vetted and editorially-driven travel experiences on a regular basis. “

Leading the travel team is Peter Manice, part of the founding team at Jetsetter, the private travel site, where he most recently served as director of partner management and operations. Working closely with Manice is Andrew Bradick, a former publisher at Travelzoo.com and director of travel deals publishing at Sherman’s Travel.

“We’ve developed travel products that not only offer value and excitement for our members, but also a series of effective solutions for the travel industry,” said Manice. “By utilizing our many tools for member engagement – from flash sales to giveaways to group buy events – travel suppliers can deliver brand-friendly content and drive traffic to their core channels, all while generating incremental booking activity from our audience of nearly 3 million engaged and affluent members.”

Examples of past and current travel offerings on ideeli include:

* A group-buy deal on ideelACCESS: $50 for a $100 credit toward any of the 600+ properties in the Mr. and Mrs. Smith luxury hotel network.
* Exclusive packages to Lake Austin Spa (Texas), The Venetian (Las Vegas) and Cabo Azul (Mexico).
* Giveaway to a 4-night stay at the Banyan Tree Mayakoba, a 5-star star property in Playa del Carmen valued at up to $4500.

To celebrate the launch, ideeli is hosting a “Putter’s Paradise Giveaway” that includes a 2-night stay at The Sanctuary at Kiawah Island Golf Resort a, 5-star oceanfront hotel and spa.

Not a member? Use invite code www.ideeli.com/invite/gadling to join.