Brazil Hosts 3-D Show Over Thames River To Start Countdown To 2016 Rio Olympics

On Monday night, spectators lined up along the Thames River in London to take in the sights and sounds of Brazil. A projection of eye-popping images splashed across the water to mark the end of the 2012 London Summer Olympics, and begin the countdown to the 2016 Summer Olympics in Rio de Janeiro, Brazil.

As part of a $40 million campaign investment put on by Brazil’s Ministry of Tourism and the Brazilian Tourism Board to attract travelers for the 2014 World Cup and 2016 Olympics, the free show featured images projected onto a wall of water created by massive pumps. Computer programs Maya 2012, Real Flow and After Effects were used by designers to display 3-D images of iconic Brazilian attractions like Christ the Redeemer and Cathedral of Brasília, plus various sporting activities including kite surfing, hand-gliding and Capoeira. The entire event ended with the closing message: “Thank you London. See you in Brazil. Come celebrate life!”

For a more visual idea of the event, check out the video above and the gallery below.


[Images via Embratur, The Brazilian Tourism Board]