There are few brands as closely associated with
speed and style as Ferarri. The brand is a national symbol in Italy, a source of
pride and patriotism. And here in the states the Ferarri is lusted after by playboys and corporate raiders. And who can
forget Tom Selleck, zooming around Hawaii in his blood-red
Ferarri 308?
Well if you’re traveling to Italy, you might be interested to know that there is a Ferarri
store just waiting for you patronage. The five floor emporium is tucked away
just around the corner from the famous Duomo in Milan, and of course there’s a branch in Rome as well as outlets
in the Malpensa and Fiumicino airports.
The stores are a high-tech men’s dreamland where you can run your
hand over the burnished chrome of a bumper and play around with scads of interactive gadgetry. It is truly a shrine to
speed that has everything for the Ferrari aficionado. And of course if its swag you want, they’ve got lots of that,
too, from cashmere jumpers to t-shirts and luggage, all branded with the cavallo nero…the horse. And for kids you’ll
want to check out all the toy cars. A full-scale model down in the basement allows you to live out your Ferarri
fantasies with the help of state-of-the-art plasma-screen. This is a man’s Disneyland.