Back in April, Jeffrey wrote about a new initiative by some American Airlines pilots to try and get public attention to the large number of delays and cancellations the airline was experiencing. At that time, they invited people to their web site, where they could “tell their AA story”.
They have now taken things one step further, with their own billboard. The billboard is about 2 miles away from Chicago O’Hare and next to one of the busiest highways leading to the airport. The Allied Pilots Association is behind the billboard, and they want to make it clear that they don’t think you are AA’s top priority. It’s a pretty eye-catching way of delivering your message, and if I had the money, I’d love to rent one every time an airline messed up my trip.