Some folks will do just about anything to get their books into the hands of the masses. Veteran CBS news correspondent Bill Geist pushed the boundaries of bookselling this weekend as he carted copies of his new memoir around Times Square in a wheelbarrow. Yesterday on CBS Sunday Morning, he explained other outlandish tactics he’s considering in his quest to sell, sell, sell.
If his book is as funny as his reporting has been all these years, then it’s sure to be an enjoyable and humorous read. Geist says you should buy it simply for the “inspirational tale” about a headless chicken. What more sell do you need than that?
Way Off the Road: Discovering the Peculiar Charms of Small-Town America is a look back at some of the quirkiest people and wackiest places that Geist encountered in his 20 years as a reporter for CBS. One recent review praises the book as an entertaining collection of travel commentary.
You can catch Geist and his wheelbarrow at these upcoming events across the country, including an appearance at one of Bryant Park’s Word for Word author events on May 30.