When I met Matador Network’s CEO Ross Borden for the first time we were in the Air New Zealand lounge at LAX. He was nestled at the end of the lounge, import beer at his side and furiously typing away at his Macbook — where he remained, working hard, through two weeks of adventure travel through New Zealand and Thailand — furiously committed to his empire and to all things Matador.
At the time, they were expanding, launching the successful travel writing school Matadoru whilst pushing forth strongly on the other dozen fronts already live on the site.
And now, Matador has expanded into a hard travel product. This March, Borden, colleague David Miller and their editor in chief David T. Page will be releasing the first issue of Beta, a new travel magazine painted in the classic, edgy Matador style. Says Miller in his 8 Reasons Matador is Launching a Print Magazine article:
Travel writing in its highest form is like a cairn. It’s tangible. It’s formed out of the local landscape. It registers and measures one’s relationship with place. It’s meant to remain for a long time. It can guide you at ground level. And it can guide on other levels too. This is our vision behind creating our new print magazine, BETA.
In an era of transitioning travel media it’s a big risk for Matador and the guys behind the network — but if they’re all as tenacious as Ross is, we have no doubt that Beta will take off. You can check out their full masthead here.