Traxo launches “Travel Score,” a points-based rewards system for travelers

travel scoreYou’re the ‘mayor’ of both your gym and local coffee shop, your credit and Klout scores are off the charts and you’re a platinum member of your preferred airline. Now, in addition to regularly racking up miles and points, you can also tout your new Traxo Travel Score.

Traxo, a useful web-based company that tracks all of your travel loyalty programs in one place and uses social sharing options to let you share trips across your social media friend base, today has launched their newest feature, the Traxo Travel ScoreTM, billed as “the official measure of one’s overall travel experience.”

How does it work? The company says that the score is based on a patent-pending algorithm that awards travelers a score between 1 and 100 by taking into account over a dozen travel variables that includes the number of unique states and countries visited, the total miles traveled, the total days traveled, and the total status achieved across all the various travel loyalty and mileage programs and whether the trip was confirmed by Traxo. Travelers with the highest scores will enjoy the best travel perks.”With the Traxo Travel Score, we help you display and unlock the benefits of your travel experiences beyond the perks you are already getting from individual loyalty programs.” said Andres Fabris, CEO of Traxo. “A high Traxo Travel Score rewards travelers with both bragging rights and tangible travel perks, while identifying the most valuable consumers for our corporate partners.”

In order to test the program, we set up a Traxo account and linked up our current rewards programs. While the process took a bit of time, we liked that we now only have one hub for finding our rewards activity – although it doesn’t help us when we’re entering frequent flier data on new or existing reservations. Instead, the program just tracks our existing and upcoming trips and rewards activity. Still, the program was simple and easy to use, and over 100 travel partners ensure that most all rewards programs are already in the system (we noticed Kimpton was missing, but that was it).

The travel score also promises to retroactively pull up past location from over a dozen travel and check-in services. For travel providers not yet connected with Traxo, members can manually input their trip details that are then incorporated into their scores. Going forward, Traxo does all the work, automatically weighing all travel booked into each members’ score.

But of course, no new web program is complete without some sort of reward – travelers who achieve a Traxo Travel Score of 90 and above will be eligible to win a Traxo Travel Perk like a round trip ticket on South African Airways or adventure luggage from Briggs and Riley. Travelers who achieve a score of 80 and above will earn the Traxo Travel Perk of their choice, such as free Avis or Budget car rental voucher, a free one-year subscription to Condé Nast Traveler magazine, free travel insurance from World Nomads, and free access to the Virgin America club lounge. Traxo is currently working with top travel brands to add even more travel perks.

We’re excited to see where this goes – the concept of Klout for travelers, particularly travel writers like us, would be very fun.