It feels good to give back, and when hotels get in on the giving we make a point to salute them.
Choice Hotels International, Inc. announced the launch of Choice Hotels Music – a new music initiative that brings new artists in front of millions of consumers and helps drive donations to non-profit organizations. Here’s how it works:
Choice Hotels will produce the original music and offer consumers the chance to download these songs for a limited time for free at ChoiceHotels.com. The artists retain ownership of their works. With each download, a financial donation will be made to a featured cause or charity. Choice Hotels Music has already begun producing 10 songs that will be matched to appropriate charities. Case in point: on August 28, Holly Montgomery performed her song “”My Brother’s Keeper” live at a special block party concert in New Orleans. This event culminates the efforts of Choice Hotels and Rebuilding Together’s Fifty for Five initiative to rehabilitate 50 homes in New Orleans on the five-year anniversary of Hurricane Katrina.
Have a song you want the world to hear? Artists interested in creating great music to support great causes can visit choicehotels.com for updates on the initiative.
For those who don’t have a musical note about them, just download “My Brother’s Keeper” for free from August 25 through September 24 and help support Rebuilding Together’s efforts in the Gulf Coast.