Cruise Line Brings Heat To New York City

cruise lineNorwegian Cruise Line is bringing new 4,000-passenger Norwegian Breakaway to New York City later this year to sail year-round to Florida, the Bahamas and Bermuda. Getting ready to be New York’s home town cruise line, Norwegian has engaged in partnerships with the New York City Rockettes, pop artist Peter Max and others. Norwegian Breakaway will even have Sabrett New York hot dog carts positioned around the ship in convenient places, much like on the streets of New York City.

Now, Norwegian is back on the streets of New York offering what they call “Warming Stations” around the city.

As part of their sponsorship with NYC & Company, the official marketing, tourism and partnership of the City of New York, Norwegian Cruise Line is setting up three warming station events in New York City through the end of January.

The warming stations feature a large backdrop of Norwegian Breakaway along with heat lamps, sand and palm trees to give passers-by a warm, tropical feeling. Commuters passing through can visit, have their pictures taken with the backdrop like they might while boarding a cruise ship and enjoy a hot beverage.cruise lineUpcoming dates and locations are:

January 14 – Flatiron Plaza
January 22 – 14th St. & 9th Ave.
January 28 – Times Square

And what would be a cruise-oriented event without something free given away?

The Warming Stations will feature instant-wins every hour where visitors can win tickets to either see “Rock of Ages” or eat at Geoffrey Zakarian’s restaurant, The National.

Featuring an oceanfront boardwalk called the Waterfront, Norwegian Breakaway will have shops, restaurants and bars combined with entertainment and gaming. A hub of activity spanning three decks is called 678 Ocean Place, featuring seven dining venues, 12 bars and lounges coupled with shops and other entertainment options.

Can’t wait for Norwegian Breakaway to arrive in May? Norwegian Cruise Lines has a micro-site set up all about the new ship and its features. Check this video for more:




[Photo Credit- Norwegian Cruise Lines]