That’s the question 10 lucky winners will need to decide in Best Western International’s Loyalty Millionaires promotion, a part of their 25th anniversary celebration. Two randomly selected winners will be chosen each week through July 14, each winning one million bonus points to redeem in any way they like, and not just on hotel rooms either.
“Whether it’s a trip with the family or that special something you’ve been saving for, we hope our 10 lucky loyalty millionaires get their summer off to a great start,” said Dorothy Dowling, senior vice president of marketing and sales for Best Western International in a Broadway World article.
With more than 60 redemption options starting at 8,000 points, including free hotel nights, retail gift cards like Starbucks, Target, Home Depot and Amazon, BWR members have countless options to redeem their rewards points. One BWR member recently redeemed their points for retail partner gift cards and used them to buy a tractor.
Redemption options include free hotel nights as well as retail gift cards like Apple, Barnes and Noble, Starbucks, Walmart, Target, Home Depot and Busch Gardens.
But what, exactly, might one million Best Western points get you? We did some calculations for a variety of stuff Gadling readers might want to have or do.For starters, a million points will get you about four months in a Best Western Hotel. But it will also enable buying 200,000 air miles on American, Delta, US Airways or Alaska Airlines. You could also get $3,846 in gift cards from Starbucks, Disney, Outback Restaurants or Dunkin Donuts. Want to spend those million points on gear? You could walk away with a Canon PowerShot A2600, some Beats by Dre Studio High-Definition Headphones, a Samsung 8GB Galaxy 2 Tablet 7″ Screen and tickets to see 400 movies at an AMC Theater with some change leftover.